PASCHAL AIR, PLUMBING & ELECTRIC Digital Marketing Specialist/Analyst Salary in the United States

We are looking for an experienced Digital Marketing Specialist/Analyst to support our marketing team. Your responsibilities will include tracking online marketing trends, collecting and analyzing data, developing campaign strategies, optimizing and reporting online campaign performance, and communicating with outside marketing partners and company clients.

To be successful as a Digital Marketing Specialist/Analyst, you should have strong technical skills and be able to present actionable insights to inform digital marketing strategies. A top-notch Digital Marketing Analyst should also have excellent analytical skills, be detail-oriented, and work well within a team setting.

What you’ll be doing….   

1. Collecting and analyzing customer, marketing, and web behavioral data.
2. Testing campaigns, analyzing key metrics, and identifying opportunities to increase campaign performance.
3. Developing and presenting learnings from your analyses, including actionable insights and recommendations.
4. Developing digital campaign and web measurement strategies.
5. Creating dashboards, data visualizations, and campaign and website performance reports.
6. Monitoring and analyzing digital media and marketing trends.
7. Communicating and presenting to colleagues, senior managers, and vendor partners.

Successful Candidate Must Possess the Following Qualifications

1. Bachelor's degree in Marketing or a related field or equivalent job experience.
2. Experience with analytical and reporting tools, including Tableau, Google Analytics, Hubspot and Data Studio.
3. Deep knowledge of digital marketing across social, display, and programmatic platforms.
4. Strong analytical and strategic thinking skills.
5. Ability to make data-driven decisions.
6. Excellent interpersonal and collaboration skills.

What you’ll love about working for us.

We are serious about maintaining our team-oriented culture centered on our Customers, our Employees, and the Company in that order - while having a lot of fun doing it

• Enjoy a brand new, centrally-located, award-winning facility in NWA
• Work with experienced and forward-thinking creative professionals
• Healthcare, vacation, retirement savings and other benefits available

You

. . . want to build something with us.  You’re highly motivated and can work easily and effectively in teams as well as independently.  You are punctual, professional, a great listener, recorder, and communicator, and genuinely want to help others. 

We hope to welcome You aboard.  Paschal will provide you with a full job description upon acceptance for an interview.

Please complete application at:  www.gopaschal.com