PERSONAL MINI STORAGE Digital Marketing Specialist Salary in the United States

Personal Mini Storage is looking for a talented and creative Digital Marketing Specialist to join our home office team in Orlando, FL as we continue to grow!

Do you embrace change and are willing to learn new things? Show up fully each day? Not afraid to roll up your sleeves and execute those creative ideas? We want to learn more about you! Apply today!

Experience, skills, & how you'd make an impact:

Social Media -- Manage our social media channels. Develop and execute a viable content strategy--create/source appropriate, engaging content for social. Prepare email campaigns that integrate with existing social/blog content and other relevant priorities.

Marketing & Design -- Experience using Adobe Photoshop, Illustrator and other graphic design tools. Create company ads, signage, flyers, promotional pieces, and other materials using graphic design tools such as Canva, Photoshop, InDesign, and/or Illustrator. Manage facility marketing materials through preferred vendors. Coordinate, plan, and execute online and offline marketing initiatives, working directly with Store Managers and supporting their local community events.

Reputation Management -- Help continue to grow and further improve our online reputation. Engage with users and comments on various social channels. Monitor and respond to online reviews expeditiously and in a professional manner. Expand to other key platforms such as GlassDoor, Facebook, and others.

Building the Brand -- Connect with communities offline and online through social, online ads, content creation, and engage with users or other influencers in the community. Manage various business pages and update with new facility photos and content as needed.

Industry Knowledge -- Stay on top of social trends, tools, and platform usage.

Analytics, Ads & Data -- Some experience with Google Ads and Google Analytics to help analyze online traffic sources, KPIs, and budget allocation to improve campaign performance. Prior experience using Microsoft Excel. Create visual tools, charts/graphs, spreadsheets, report scheduling, assist with presentations, and performs data entry on various business applications.

Teamwork -- Work with other home office team members on tasks such as: generating appropriate reporting in various software platforms, auditing data imports, and learning rate management methods and strategies used by the company to analyze data and key metrics. Interact professionally with home office staff, team members in the field, and various vendors/partners. Recommend changes to existing processes and workflows. Work collaboratively with the entire home office team.

Here's the passion you'd want to have:

-Enjoys the creative process and connecting with the community. Excels at creating and executing ideas for branding, advertising campaigns and marketing messages. A storyteller.

-Strong foundation and experience in Excel/Google Sheets.

-Understands strategies and concepts used in online advertising channels. Knowledgeable about ads/analytics services such as Google Analytics, Google Ads and Facebook Ads through past experiences and/or certification.

-Experience in graphic design applications such as Canva, Photoshop, and Illustrator.

-Organized and detail oriented, problem-solver, and has an excellent ability to learn quickly. Takes a proactive role when dealing with routine processes and issues.

-Maintains excellent writing and communication skills. Strong prioritizing and decision-making skills.

-Displays good technical understanding and can pick up new processes and various technology platforms quickly.

-Experience with WordPress, HTML, CSS, PHP, Javascript, databases, or other languages a plus but not necessary.

-Embraces change and is willing to learn new things. Shows up fully each day.

The Digital Marketing Specialist is a full-time position, working at our home office at 6327 Edgewater Dr. in Orlando, FL

• Starting compensation range: $25.00 - $30.00 / hr or $52,000 - $62,400 / yr
• Medical, dental, & vision insurance plans
• Bonus and promotional opportunities available as we continue to grow.
• 401(k) with company matching contributions
• Flexible work days / hours. Full-time schedule, Monday - Friday. Saturdays and Sundays off.
• Vacation PTO and Paid Holidays.

Personal Mini Storage provides 3,000,000 rentable square feet of self storage and RV/boat space across 47 locations in Florida. Similar marketing related positions may include: Marketing Coordinator, Marketing Manager, Content Marketing Specialist, Promotions Manager, Social Media Manager, Marketing Assistant, and/or Social Media Coordinator. Join our team and apply today!