Create recruitment strategies that inform multi-channel creative and media campaigns, working collaboratively with Marketing and Corporate Affairs to produce collateral, promotional and event materials.
October 08, 2022
Drive business requirements and work with product teams to drive the expansion of internal tools and platforms that support marketing initiatives across email, push notifications and growth initiatives.
October 20, 2022
Collaborate with other team members, marketing, business partners and sales teams to identify, define and validate marketing plan strategy, results, and integration touch-points.
December 27, 2022
Understand the competitive landscape and current offers within each market to help develop, design and provide recommendations for existing customer marketing strategies.
April 01, 2023
Develop the strategic approach preparing integrated marketing plans and partner with cross-functional teams to build optimal channel marketing mix and supporting campaigns, including advertising, social creative, and promotions.
April 15, 2023
Manage relationships with third party bid management partners to effectively and efficiently allocate budget across search engines and terms to maintain performance success.
April 18, 2023
Build relationships with key stakeholders throughout the Consumer Banking Group to understand bank and customer needs in order to develop marketing plans and improve current processes to drive increased business.
April 25, 2023
