Manage relationships with third party bid management partners to effectively and efficiently allocate budget across search engines and terms to maintain performance success.
April 20, 2020
Demonstrated ability to communicate and collaborate effectively with a variety of business partners including subject matter experts in highly technical fields required Ability to collaborate and work within a matrixed environment to deliver priorities for multiple stakeholders.
May 27, 2020
Build relationships with key stakeholders throughout the Consumer Banking Group to understand bank and customer needs in order to develop marketing plans and improve current processes to drive increased business.
June 02, 2020
Lead a team of direct reports who, in partnership with recruiters and stakeholders, are accountable for establishing custom strategies and holistic campaigns adaptable to the business that attract a diverse workforce Leverage data and analytics to support practice wide workforce planning that identifies staffing gaps and focuses on acquiring talent to meet current and future hiring needs.
June 03, 2020
Collaborate with other team members, marketing, business partners and sales teams to identify, define and validate marketing plan strategy, results, and integration touch-points.
July 13, 2020
Create recruitment strategies that inform multi-channel creative and media campaigns, working collaboratively with Marketing and Corporate Affairs to produce collateral, promotional and event materials.
July 15, 2020
Drive business requirements and work with product teams to drive the expansion of internal tools and platforms that support marketing initiatives across email, push notifications and growth initiatives.
August 21, 2020
Develop the strategic approach preparing integrated marketing plans and partner with cross-functional teams to build optimal channel marketing mix and supporting campaigns, including advertising, social creative, and promotions.
September 28, 2020
Provide keyword research, copy optimization, on-page and off-page search engine optimization, social media optimization and linking strategies to drive traffic and increase website visibility in all relevant search engines.
September 29, 2020
Understand the competitive landscape and current offers within each market to help develop, design and provide recommendations for existing customer marketing strategies.
October 11, 2020