Management of proprietary, ad hoc and regularly scheduled research studies and translating results into actionable opportunities and recommendations.
February 28, 2020
Monitor the domestic and global marketplace for new product innovations, competitor actions, lifestyle trends, consumer and market trend insights, and emerging technologies.
March 16, 2020
Provide local marketing teams with the strategic frameworks and guardrails to guide & support the creation of relevant, localized media plans and tactics that align to our global brand strategy.
May 01, 2020
Support other corporate initiatives across all functions of the strategy team including budgets and estimates, joint ventures and acquisitions, and strategy & business development activities for lines of businesses like ad sales, affiliate sales, consumer products, content sales, etc.
May 23, 2020
Drive innovative idea generation by monitoring trends in social, digital and mobile media and exploring new tools, trends and applications.
May 27, 2020
Demonstrated knowledge of marketing research, consumer insight development, translating research and strategy recommendations to actionable recommendations, brand management, and messaging strategy development.
June 10, 2020
Create innovative and strategic marketing proposals during the RFP process and for client- specific asks, working with cross-departmental liaisons to position BDG as an innovative thought leader in the marketplace.
June 26, 2020