Assist with educating advertisers and sales teams about the value of APG digital products and making recommendations how they can best be leveraged to achieve specific customer goals and objectives.
February 15, 2020
Demonstrated ability to maintain poise under stress and to respond quickly, logically, and patiently to questions or requests.
March 16, 2020
Manage the day-to-day activities related to locally sold Programmatic Display Campaigns, including campaign planning, implementation, budget management, performance review, and overall optimization.
April 05, 2020
Develops, tests, and analyzes keywords, ad copy, bidding strategies, and ad groups to maximize potential impression volume and overall efficiency.
May 01, 2020
Monitor and report on the effectiveness of RTB campaigns while frequently maintaining and providing clear communication to internal partners.
May 18, 2020
Provide weekly ad spend reports to management while actively seeking new platforms / advertising outlets in order to maximize lead-generation efforts.
May 26, 2020
Collaborate with the digital team to build and support eCommerce activities through vendor and customer relationship.
June 12, 2020
Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying.
July 01, 2020