Manage the day-to-day activities related to locally sold Programmatic Display Campaigns, including campaign planning, implementation, budget management, performance review, and overall optimization.
September 10, 2019
Monitor and report on the effectiveness of RTB campaigns while frequently maintaining and providing clear communication to internal partners.
September 11, 2019
Collaborate with the digital team to build and support eCommerce activities through vendor and customer relationship.
September 14, 2019
Provide weekly ad spend reports to management while actively seeking new platforms / advertising outlets in order to maximize lead-generation efforts.
September 18, 2019
Demonstrated ability to maintain poise under stress and to respond quickly, logically, and patiently to questions or requests.
September 26, 2019
Develops, tests, and analyzes keywords, ad copy, bidding strategies, and ad groups to maximize potential impression volume and overall efficiency.
October 01, 2019
Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying.
October 17, 2019
Assist with educating advertisers and sales teams about the value of APG digital products and making recommendations how they can best be leveraged to achieve specific customer goals and objectives.
October 26, 2019