Develops and executes the College's strategic marketing plan across all channels, including search engine marketing, social media, traditional and non-traditional print and digital advertising utilizing a data-driven approach.
May 29, 2020
Demonstrated understanding of current digital and social media best practices and trends, including knowledge of channel optimization for maximum reach and visibility.
June 22, 2020
Understandbusiness objectives and develop content + editorial calendars in collaborationwith Marketing, Design, Retail and Wholesale teams.
July 08, 2020
Lead employees using a performance management and development process that provides an overall context and framework to encourage employee contribution and includes goal setting, feedback, and performance development planning.
July 13, 2020
Assists in developing A/B or multivariate test and monitors the ongoing site performance to identify key strengths, gaps, and opportunities for content and user experience enhancements.
July 25, 2020
Manage, in collaboration with graphic design(s), the development of soulful, well-articulated and beautiful marketing collateral (online and in print) marketing collateral that deepens our connection to our core audience, while of interest to new audiences.
July 26, 2020
Monitor internal systems for incoming media requests, including but not limited to standards conversion, file creation, content management and distribution.
July 28, 2020