Develops and defends the business case for a new product feature or set of features, works with finance to create detailed financial models and uses business/financial acumen to modify as necessary.
July 03, 2021
Support change management during implementation of new marketing technology rollouts, including the management of training and adoption of marketing tools and technology.
September 02, 2021
Assist the Director of Digital Marketing in search engine optimization (SEO), constituent surveys, environmental scans, general web and video projects, and other duties as assigned.
September 27, 2021
Leads a team of digital marketing strategists in ongoing marketing planning around merchandising, social media, pay-per-click, display, search engine optimization, content marketing, and analytics in cohesive efforts driving channel growth.
October 03, 2021
Demonstrated understanding of current digital and social media best practices and trends, including knowledge of channel optimization for maximum reach and visibility.
November 19, 2021
Create appropriate project documentation such as user flows, detailed requirements and JIRA tickets to help our internal teams understand what is expected of them, so that they deliver quality work in an efficient manner.
November 30, 2021
Collaborate with creative, property marketing, digital marketing, social media and public relation teams to insure brand consistency and unified direction as well as suggest innovative solutions to business requirements that leverage digital content providing marketing differentiation, performance improvements and better user experiences.
December 02, 2021