Lead continuous monitoring and analysis of the competitive landscape, and ensure the knowledge is effectively used in key decisions and processes across the company.
September 06, 2022
Works with little supervision to fulfill job responsibilities including leadership in key strategic initiatives (customer insight generation, competitive assessment analysis, creative brief writing, channel strategy, value propositions and messaging).
January 25, 2023
Demonstrated effectiveness in designing and managing various market research techniques, both qualitative and quantitative.
March 28, 2023
Create internal training, marketing content (as needed), assist with implementation methodology.
April 19, 2023
Collaborate with local Marketing Directors, national Business Line Marketing Directors, and our corporate/regional digital partners and integrated brand team to understand goals, articulate those goals into a cohesive marketing strategy and drive the execution of campaigns that are both locally relevant, but regionally or nationally aligned.
April 22, 2023
Build relationships and credibility with internal clients by demonstrating consultative skills that generate demand for projects that are aligned with firm and Center priorities.
May 11, 2023