Plan, develop, and execute our comprehensive social media editorial calendar in conjunction with our key themes, other digital strategies, product launches, and key moments in time for our customers.
December 10, 2019
Lead growth strategy for Branded Content products, including internal enablement, training, and segment-specific product messaging, inform marketing collateral, such as product/segment narratives and playbooks.
January 10, 2020
Collaborate and maintain close relationships with cross-functional teams to maximize reach of social media efforts and ensure alignment across channels and teams.
March 25, 2020
Create and implement effective desktop and mobile campaigns across a number of paid media platforms, including Google AdWords, Google Display Network, Bings Ads Manager, Facebook Ad Manager and other platforms.
April 08, 2020
Manage both national and regional budgets for press fleet and all responsibilities associated with advanced ordering of press fleet vehicles to ensure necessary vehicle inventory to meet PR program objectives.
May 16, 2020
Develop and nurture an effective, productive and respectful rapport and working relationship with students, faculty and staff co-workers, and various campus and community constituencies maintaining an appropriate level of professionalism.
May 21, 2020
Monitor effective benchmarks for measuring the impact of social media programs, and analyze, review, and report on effectiveness of campaigns in an effort to maximize results.
May 24, 2020