Manage tactical execution of paid search and paid shopping campaigns, continually optimizing for the strongest ROI, from targeting relevant keywords and audiences, setting and maintaining campaign bid strategies, building remarketing lists, creating and optimizing product shopping campaigns, maintaining relevant landing pages, and conducting regular ad copy updates.
February 17, 2023
Assists in managing client relationships by balancing their day-to-day needs and their long-term objectives.
December 30, 2022
Demonstrates thought leadership and professional communication skills by developing and delivering client facing materials, such as presentations, Point of Views, business cases, and performance reports.
January 01, 2023
Understand, document and communicate value proposition and target audiences to aid in development, support and execution of GTM including product overview, product positioning, competitive analysis, product growth and launch goals.
January 29, 2023
Develop keyword lists, set budget levels, write ad creatives, test landing page messaging, landing page layout, audience segmentation, placements, networks, and 3rd-party tools.
March 11, 2023
