Lead the day to day marketing business on your title(s) working with cross-functional teams in publishing, production/development, & creative services to develop, present, and own the strategic Brand marketing plan to hit the established business KPI goals and Brand goals you establish to measure success.
September 19, 2022
Support P&L / category financial performance management by being a key stakeholder in the IBP process, including owning forecast assumptions as well as identifying risks & generating opportunities.
October 05, 2022
Demonstrated success influencing, consulting, and partnering with stakeholders and senior leaders to influence change and gain support for ideas and innovation through business presentations and business cases.
February 10, 2023
Collaborate with the Director, Brand & Marketing Communications to ensure the brand strategy, tools and standards are integrated and implemented effectively across our market-facing teams and the CP Kelco business overall.
February 14, 2023
Actively consult on the situation assessment for the Brand in your market, partnering with Hub Consumer & Commercial Insights to develop local consumer, shopper and customer learnings on triggers and barriers to Brand growth.
March 18, 2023
Participates in annual brand planning process to set a fully integrated marketing plan and programming utilizing the full marketing mix of advertising, promotions, and trade, working with the Brand Activation and Trade Marketing teams.
April 16, 2023
Works with Hub Experience and Engagement team to ensure that all brand content programmes and partnerships developed at Hub level are activated and commercialized effectively in-market, including execution of PR, digital and experiential programmes and partnering with Customer Marketing on advocacy programmes.
April 18, 2023
