Social Media Marketing Manager Salary in the United States

The Social Media Marketing Manager ensures work is consistently aligned with established strategies and branding. Manages a team of specialists that create social media content and campaigns. Being a Social Media Marketing Manager identifies opportunities to grow the audience and improve brand awareness. Analyzes social media data and uses it to improve content and campaigns. In addition, Social Media Marketing Manager performs research on current benchmark trends and audience preferences. Stays up to date with current technologies and trends in social media, design tools, and applications. Requires a bachelor's degree. Typically reports to a director. The Social Media Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Working as a Social Media Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)

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