Stay current on the user acquisition landscape, growth trends, best practices, and competitor strategies to develop new ideas and initiatives for growth.
January 08, 2023
Monitor, optimize and report performance on campaigns across active ad networks on an continual basis.
February 08, 2023
Demonstrated ability to drive major incremental volume & returns from creative development, creative testing & creative iteration.
March 17, 2023
Lead the User Acquisition team in the management and optimization of multi-million-dollar performance and brand activation campaigns across multiple ad networks and channels (digital, OOH, TV, etc.
March 26, 2023
Understanding of how to apply user-centered interaction design & mainstream usability, principles & methodologies when forming optimization recommendations.
April 06, 2023
Develop test plans for experimenting with various ad creative formats, ad creative elements, and messaging, then analyze performance to identify the most effective approaches.
April 14, 2023
Create and manage mobile performance marketing campaigns across multiple ad networks and storefronts .
April 15, 2023
Collaborate with the brand and design teams to ideate, create and iterate on new media content for our performance advertising campaigns.
April 28, 2023
Manage the ad creatives production process from ideation, to production request, through production, testing and final deployment within our ad campaigns.
May 02, 2023
Build reports and analytical models to identify campaign optimization and improve ROAS.
May 05, 2023