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The CRM Channel Marketing Data Analyst studies marketing data such as customer information, call patterns, and demographics. Analyzes Customer Relationship Management (CRM) system data in response to channel marketing initiatives. Being a CRM Channel Marketing Data Analyst typically reports to a manager or head of a unit/department. Requires a bachelor's degree in area of specialty. Working as a CRM Channel Marketing Data Analyst typically requires 4 to 7 years of related experience. Contributes to moderately complex aspects of a project. Work is generally independent and collaborative in natu... view job details

The Social Media Marketing Channel Analyst III analyzes social media data to identify patterns and trends. Collects and analyzes data related to social media marketing campaigns. Being a Social Media Marketing Channel Analyst III identifies opportunities for campaign optimization and provides recommendations to improve targeting and messaging. Monitors social media platforms to determine how a new update or feature impacts audience behavior or content performance. In addition, Social Media Marketing Channel Analyst III creates and maintains comprehensive reports, dashboards, and data visualiza... view job details

The Social Media Marketing Channel Analyst I analyzes social media data to identify patterns and trends. Collects and analyzes data related to social media marketing campaigns. Being a Social Media Marketing Channel Analyst I identifies opportunities for campaign optimization and provides recommendations to improve targeting and messaging. Monitors social media platforms to determine how a new update or feature impacts audience behavior or content performance. In addition, Social Media Marketing Channel Analyst I creates and maintains comprehensive reports, dashboards, and data visualizations ... view job details

The Social Media Marketing Channel Analyst II analyzes social media data to identify patterns and trends. Collects and analyzes data related to social media marketing campaigns. Being a Social Media Marketing Channel Analyst II identifies opportunities for campaign optimization and provides recommendations to improve targeting and messaging. Monitors social media platforms to determine how a new update or feature impacts audience behavior or content performance. In addition, Social Media Marketing Channel Analyst II creates and maintains comprehensive reports, dashboards, and data visualizatio... view job details

In the world of marketing, there are many different roles you can explore depending on your competencies and interests. Managers, web developers, graphic designers, writers, social media specialists, and analysts can all find a home in marketing. Using Salary.com data, we provided the average salaries of seven in-demand marketing jobs. We also provided job description summaries so you can determine if your skillset matches up: 1) Social Media Specialist What you’ll earn, on average: $50,225 What you'll do: Prepare and develop social media content to support and enhance the organization's brand... view article details

You may not think you are in sales, but if you are involved in a job search, you are! It’s important to understand that your resume is more than a calling card and less than a comprehensive record of your career. Your resume is a marketing brochure for what you want the company to buy – and that’s YOU!Although you may not have a background in marketing or sales, thinking about yourself as the “product” your resume is selling can help you land an interview. It can also be helpful to move your focus away from your personal goals in the documents. If you are still using an objective statement in ... view article details

The New Media Age has introduced many unique job opportunities to the market. People can now get paid for their design ideas on Pinterest, they can develop a steady income stream by promoting products on Instagram or personal blogs, and they can even cash in from buying and selling digital assets known as cryptocurrency. One Internet Age job that sounds particularly fun is getting paid to record yourself doing the things you love. This dream job is a reality for many YouTube stars. YouTube sensations including Felix Kjellberg, Mark Fischbach, Evan Fong, and Daniel Middleton record their reacti... view article details

Higher education may be getting more expensive, but a college degree is necessary to compete for jobs in many industries. College should be healthy mix of passion and pragmatism, and it’s important to pursue the things you love while recognizing the fields that give you the best chance of finding a job upon graduation. According to research by CareerCast.com, here are the majors with the best career prospects. We also provided the median salaries of various jobs in each industry based on Salary.com data. 1) Accounting They say numbers don’t lie, but did you know they can also get you a job? T... view article details

Careers in Demand for the Future What will help wanted ads look like in two, five, ten years from now? And why should you care? As the world evolves, so do job trends and job descriptions. It’s important to structure your career so that your job will still be in demand in several years. This article explores seven professions, both emerging and long-standing, that offer the best careers for the future. Career #1: Healthcare According to recent Labor Department data, an aging population will put healthcare workers such as doctors, nurses, physical therapists, home health aids, and pharmacists... view article details

What makes a good Analyst?  Analyst is a very broad term used differently in every organization and job.  But when you think of an Analyst what are the key attributes you think of?   So often job descriptions and hiring managers focus only on technical skills.  The ability to write kick-ass queries and wrangle data like nobody's business. But in many cases the "Analysis" in "Analyst" is missing.  The critical thinking skills which enable a person to see contextual patterns in data and notice when something looks off. The ability to unconsciously notice the relatedness between several pieces of... view blog & white papers details

If an organization wants to promote their products and services, they will need to delve into the world of marketing. Where do you begin with marketing though? Well, marketing is a vast field, so you need to have a wide range of marketing skills to make a mark. In this article, we will break down the essential marketing skills that you need to be an effective marketer. From social media marketing to building relationships and networking, there are plenty of areas to focus on improving your marketing skills. So, let's begin by finding out why you need to understand your target audience when it ... view blog & white papers details

Have you ever wondered how those slick HR consulting firms land big corporate clients? From the outside, what is only seen are polished success stories, expert opinions, and conference speeches. But, behind those is a well-oiled marketing machine at work. It tailors pitches, builds relationships, and positions the company as a reliable partner. Cracking the code can teach businesses valuable lessons to improve their marketing strategies. HR consulting firms use strategic tactics to win over corporate clients. For those who are new in the HR consulting industry, here is how you can win the hear... view blog & white papers details

In this webinar, we discussed The Bersin Company's recent research that demonstrates how the right pay equity practices deliver improved business, innovation and people outcomes. Learn how to transition from a compliance-driven approach to one where pay equity is integral to how your business is run and plays a significant role in your value proposition. Our speakers: Josh Bersin, noted industry analyst, thought leader and CEO of The Josh Bersin Company Kathi Enderes, Ph.D., Senior Vice President of Research, The Josh Bersin Company Carol Ferrari, co-author of The Plunkett Pay Equity Framewor... view blog & white papers details

This episode is different from many in the past… we explore what are ethics and how ethics apply to HR and People Analytics. We examine this with John Sumser, one of the most brilliant minds in the world of Human Resources. I hope you enjoy this episode and I am looking forward to your input and feedback. Human Resources ethics are complex, so how do we navigate ethics in the world of people analytics? John Sumser is a principal analyst for HRExaminer, an independent analyst firm covering HR Technology and the intersection of people, tech, and work. John's mix of experience over the course of ... view blog & white papers details