Manages development and implementation of the strategy, plans, and tactics required to create advertising concepts and campaigns that deliver results and meet organizational and stakeholder objectives. Controls the budget, expenditures, resource allocation, and project timelines for all advertising campaigns. Identifies media channels and directs the placement of all advertisements and the development of promotional materials. Ensures consistent and effective branding and messaging in all forms of advertisements. Deploys metrics and data analytics processes to measure campaign effectiveness an... view job details

The Senior Advertising Account Executive targets potential advertising clients and develops relationships in order to acquire new advertising accounts. Maintains relationships and favorable contacts with current and potential advertising accounts. Being a Senior Advertising Account Executive may require a bachelor's degree. May be responsible for selling ad programs in digital formats including banners/buttons, rich media, and interactive ad products. In addition, Senior Advertising Account Executive typically reports to a manager or head of a unit/department. Being a Senior Advertising Accoun... view job details

The Strategic Advertising Senior Manager controls the budget, expenditures, resource allocation, and project timelines for all advertising campaigns. Manages development and implementation of the strategy, plans, and tactics required to create advertising concepts and campaigns that deliver results and meet organizational and stakeholder objectives. Being a Strategic Advertising Senior Manager ensures consistent and effective branding and messaging in all forms of advertisements. Identifies media channels and directs the placement of all advertisements and the development of promotional materi... view job details

The Advertising Services Senior Account Executive targets potential advertising clients and develops relationships in order to acquire new advertising accounts. Maintains relationships and favorable contacts with current and potential advertising accounts. Being an Advertising Services Senior Account Executive may require a bachelor's degree. May be responsible for selling ad programs in digital formats including banners/buttons, rich media, and interactive ad products. In addition, Advertising Services Senior Account Executive typically reports to a manager or head of a unit/department. Being... view job details

Plan, coordinate, and implement sold-in custom advertiser-driven campaigns across all Hearst websites, including Cosmopolitan. Summarize and share results post-campaign. view job details

Improving Businesses All of us practice project management in our lives, whether we know it or not. We are all involved in planning and organizing our everyday tasks, career, and work responsibilities. In the business world, project management is a high level skill, and a demanding career choice. Project managers are key employees in every industry and all types of companies, all over the world. Project Management itself is rapidly becoming one of the most important processes within a company. The number of PMs has risen considerably as companies have begun to realize the valuable benefits the... view article details

Job descriptionProject management is the process of planning, organizing, staffing, and guiding the process of creating a solution or system. Project managers are responsible for providing a plan and the means on which to base management decisions throughout the life of a project. There are many scheduling software tools available to help project managers perform their job, including PERT, Microsoft Project, Scitor Project Scheduler, and many others. While such applications are usually designed for certain industries or projects, they all use Critical Path Methodology, or CPM. CPM plays a larg... view article details

They call them the salt of the Earth; the people who spend their lives learning a specific labor, directly benefitting the public with effective service. There are all kinds of skilled laborers, many of whom choose to work at The Jim Beam Company – makers of the best-selling bourbon in the world. Meet Kevin Boone, Process Control Sr. Maintenance Supervisor at the Jim Beam distillery in Clermont, Kentucky. He works in one of the three principal Beam factories in the state, just twenty minutes outside Louisville. The history of the Beam brand dates back to 1795, when the first generation of the ... view article details

Let’s face it. People get to a point in their careers when they want to see more dollar signs. If your chosen profession isn’t paying as handsomely as you’d like, it might be time to consider a career change. This kind of professional shift typically means going back to school, but the return on investment may be worth your time. Based on Salary.com data, we've provided 10 jobs that tend to pay out over $75,000. We’ve also included job descriptions for each one so you can start to evaluate whether a career change may be right for you. 1) Web Software Developer: $78,653 A Web Software Develop... view article details

The work being accomplished at a meeting usually implies who should be on the guest list. But sometimes a little subtlety is called for.Often it is easy to figure out who should be on the guest list for a meeting. For example, a regular department meeting would typically include everyone in the department; a regular project team meeting would typically include everyone on the project team, or the subgroup responsible for the work being discussed.Some meetings are intended to result in decisions, while others are intended to generate ideas. Employees who are more junior often contribute strong ... view article details

Powerful project managers have specific skills that help them handle many tasks simultaneously, meet deadlines, and lead teams.  Project management skills are important. Businesses want people who can handle changes and work efficiently. Project management skills are the base for a successful project manager and help you succeed in your career. Learn and improve these skills to do better in your career and stand out. What Are Project Management Skills? Project management skills are abilities and expertise needed to plan, organize, and direct resources to achieve the goals and objectives of a ... view blog & white papers details

With remote work on the rise, companies aim to hire top talent no matter where they are. But how does location affect salaries for senior positions? Should you budget the same for entry-level and executive roles? This article examines how location influences pay across different levels of experience. You may be surprised to find that discounts often decrease for seasoned professionals. What Is Geographical Discounting? Geographical discounting adjusts salary offers for remote jobs depending on their locations. The company adjusts pay according to the location's living expenses. Some companies ... view blog & white papers details

A company's first executive hire sets the tone and agenda, attracting significant attention and expectations. How a startup's initial executive differs from an established firm's first C-suite hire reveals their contrasting priorities. While emerging players need operations gurus to build a foundation, legacy brands seek visionaries to spur innovation. Examining the contrasting choices in premier executive hires reveals how companies match roles with their growth stages and organizational culture. This analysis will showcase that a firm's first executive hire speaks volumes about its core valu... view blog & white papers details

This is a special episode featuring a roundtable discussion that includes the following Senior Consultants from Salary.com: Greg Wolf the Managing Principal of Salary.com's Consulting Practice, Rebecca Gorman a Principal of Compensation Consulting, Courtney LeCompte a VP of Compensation Consulting, Garry Straker a VP of Compensation Consulting, Eric McMillan a VP of Compensation Consulting, and Mara Marino a Senior Compensation Consultant. In this episode, Salary.com's Senior Consultants join David and Dwight for a roundtable discussion where each shares their predictions for 2024. October ... view blog & white papers details

Jack Coapman is a senior executive at GR8 People, Inc. with strong leadership skills and experience formulating, developing, and implementing revenue generating strategies and policies. He assures continued growth and success through strategically charting business development and new business ventures. Jack has experience aligning client objectives and requirements with a technology platform that drives measurable results. In this episode, Jack talks about the past, present, and future of the hiring process, beyond ATS. December 16, 2021 Time Stamps Contact Info Resources Quick ... view blog & white papers details