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Alternate job titles: Brand and Content Marketing Senior Manager | Brand Marketing Strategy Senior Manager | Product/Brand Marketing - Senior Manager | Product/Brand Senior Manager

Manages, develops, and implements marketing activities to maximize sales of an assigned brand. Analyzes brand performance, brand competitiveness, and product trends in the marketplace and develops strategies for assigned brand based on research and analysis. Works with sales teams to identify and implement appropriate sales strategies. May require a bachelor's degree. Typically reports to senior management. Typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibi more...



Alternate job titles: Brand and Content Marketing Manager | Brand Marketing Strategy Manager | Product Marketing Manager | Product/Brand Marketing Manager

Manages, develops, and implements marketing activities to maximize sales of an assigned brand. Analyzes brand performance, brand competitiveness, and product trends in the marketplace and develops strategies for assigned brand based on research and analysis. Works with sales teams to identify and implement appropriate sales strategies. May require a bachelor's degree. Typically reports to a senior manager. Manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Ha more...


Alternate job titles: Brand Marketing/Research Analyst III | Product Marketing Analyst III | Senior Product Marketing Analyst

Prepares marketing strategies and programs for a product or product line. Evaluates product performance to help develop and update company goals and objectives. Advises sales team on any relevant product concerns. Recommends changes to current product development procedures based on market research and new trends. May require a bachelor's degree. Typically reports to a supervisor or manager. Typically requires 4 to 7 years of related experience. Contributes to moderately complex aspects of a project. Work is generally independent and collaborative in nature. more...


Alternate job titles: Brand Marketing/Research Analyst IV | Product Marketing Analyst - Project Lead Specialist | Product Marketing Analyst IV

Prepares marketing strategies and programs for a product or product line. Evaluates product performance to help develop and update company goals and objectives. Advises sales team on any relevant product concerns. Recommends changes to current product development procedures based on market research and new trends. Requires a bachelor's degree. Typically reports to a manager or head of a unit/department. Typically requires 7+ years of related experience. A specialist on complex technical and business matters. Work is highly independent. May assume a team lead role for the work group. more...



Alternate job titles: Brand Marketing/Research Analyst V | Product Marketing Analyst - Senior Project Lead Consultant | Product Marketing Analyst V

Prepares marketing strategies and programs for a product or product line. Evaluates product performance to help develop and update company goals and objectives. Advises sales team on any relevant product concerns. Recommends changes to current product development procedures based on market research and new trends. Requires a bachelor's degree. Typically reports to a manager or head of a unit/department. Typically requires 10+ years of related experience. Works on advanced, complex technical projects or business issues requiring state of the art technical or industry knowledge. Works autonomous more...


Alternate job titles: Brand and Content Marketing Director | Brand Marketing Strategy Director | Product / Brand Marketing Director | Product Marketing Director

Directs and oversees all aspects of product life cycle management including understanding market demands, technology trends, and the competitive field. Responsible for managing the strategic product roadmap, product development, product launch, and product marketing in order to gain maximum benefit from each product. Typically requires a bachelor's degree. Typically reports to top management. Manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support t more...



Alternate job titles: Brand Marketing/Research Analyst I | Entry Product Marketing Analyst | Product Marketing Analyst I

Prepares marketing strategies and programs for a product or product line. Evaluates product performance to help develop and update company goals and objectives. Advises sales team on any relevant product concerns. Recommends changes to current product development procedures based on market research and new trends. May require a bachelor's degree in area of specialty. Typically reports to a supervisor. Typically requires 0-2 years of related experience. Works on projects/matters of limited complexity in a support role. Work is closely managed. more...


Alternate job titles: Brand Marketing/Research Analyst II | Intermediate Product Marketing Analyst | Product Marketing Analyst II

Prepares marketing strategies and programs for a product or product line. Evaluates product performance to help develop and update company goals and objectives. Advises sales team on any relevant product concerns. Recommends changes to current product development procedures based on market research and new trends. May require a bachelor's degree in area of specialty. Typically reports to a supervisor. Typically requires 2 to 4 years of related experience. Gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. more...


Alternate job titles: Product/Brand Management Manager | Brand and Content Marketing Manager | Brand Marketing Strategy Manager | Product Marketing Manager

The Product/Brand Marketing Manager analyzes brand performance, brand competitiveness, and product trends in the marketplace and develops strategies for assigned brand based on research and analysis. Manages, develops, and implements marketing activities to maximize sales of an assigned brand. Being a Product/Brand Marketing Manager may require a bachelor's degree. Works with sales teams to identify and implement appropriate sales strategies. In addition, Product/Brand Marketing Manager typically reports to a senior manager. The Product/Brand Marketing Manager manages subordinate staff in the more...



Alternate job titles: Product/Brand Management Manager, Sr. | Brand and Content Marketing Senior Manager | Brand Marketing Strategy Senior Manager | Product/Brand Marketing - Senior Manager

The Product/Brand Senior Manager analyzes brand performance, brand competitiveness, and product trends in the marketplace and develops strategies for assigned brand based on research and analysis. Manages, develops, and implements marketing activities to maximize sales of an assigned brand. Being a Product/Brand Senior Manager may require a bachelor's degree. Works with sales teams to identify and implement appropriate sales strategies. In addition, Product/Brand Senior Manager typically reports to senior management. The Product/Brand Senior Manager typically manages through subordinate manage more...


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