Entity:
Customers & Products
Job Family Group:
Marketing Group
Job Description:
The Marketing Representative - Country Activation UK/I position will involve working closely with the UK&I Sales team as well as engaging with key partners and customers including key Franchise Dealer Groups and OEM Partners.
This role will work closely with the Brand and Comms, Service and Maintenance, Growth Unit and Sales teams to deliver the activation plan for the portfolio. The role will support execution of marketing programmes to support the delivery of volume, turnover, gross margin and market share targets.
Please note this is a fixed term contract role for 12 months.
Curious about what it takes to thrive in this role? Dive in below to discover more:
Key Accountabilities
- The role will support the execution and deployment of marketing programmes in the designated geographies and lead workstreams within the programmes
- Work closely with Service and Maintenance, Brand & Communications, Growth Unit and Sales teams to adapt and deploy programmes and offers within the market
- Support development of the marketing activation plans for the designated geographies
- Deploy activation programmes customised to the target in the designated geography across channels / market space
- Support tactical marketing interventions within the designated geography
- Accountable for delivering on activation critical metrics
- Tracking & monitoring the activation performance and sharing key critical metric data
- Work with agencies and RTM partners to plan detailed activation modules
- Ensuring Safe & Compliant on ground activations
- Ensure activation is to budget (ASP / JAF where applicable) and is in full compliance with finance and NPR processes
- Manage the deployment of merchandise & collateral for on-ground activations
- Act as BP Contract Accountable Manager to ensure safe execution of the contracted work while applying the Working with Contractor process throughout
Essential Experience
- Demonstrated experience in marketing
- Experience of working in eCommerce
- Experience of working in complex and challenging global organizations
- Project management and performance monitoring
- Ability to successfully build enduring and productive relationships with colleagues from a broad range of business disciplines
- Strong communication and presentation skills
- Fluency in local languages of the designated geographies both verbally and in writing
Education
- University degree in Marketing or related subject area or equivalent professional experience
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, sex, gender, gender expression, sexual orientation, age, marital status, socioeconomic status, neurodiversity/neurocognitive functioning, veteran status or disability status.
Individuals with an accessibility need may request an adjustment/accommodation related to bp’s recruiting process (e.g. accessing the job application, completing required assessments, participating in telephone screenings or interviews, etc).
If you would like to request an adjustment/accommodation related to the recruitment process, please contact us.
Apply today!!
Travel Requirement
Up to 25% travel should be expected with this role
Relocation Assistance:
This role is not eligible for relocation
Remote Type:
This position is fully remote
Skills:
eCommerce Marketing
Legal Disclaimer:
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, socioeconomic status, neurodiversity/neurocognitive functioning, veteran status or disability status. Individuals with an accessibility need may request an adjustment/accommodation related to bp’s recruiting process (e.g., accessing the job application, completing required assessments, participating in telephone screenings or interviews, etc.). If you would like to request an adjustment/accommodation related to the recruitment process, please contact us.
If you are selected for a position and depending upon your role, your employment may be contingent upon adherence to local policy. This may include pre-placement drug screening, medical review of physical fitness for the role, and background checks.