What are the responsibilities and job description for the Director, Social Media position at CBS News?
CBS News is seeking a dynamic and hardworking social media professional to join our intrepid, fast-paced digital media social team in a leadership position and oversee social media producers in the production of articles, videos and share language to grow the CBS News brand on various platforms!
The ideal candidate will be proficient in the standard processes of Facebook, Twitter, Instagram, TikTok and YouTube, as demonstrated by their active social media profiles and portfolio of work. They will need to understand the most current content strategies used by these platforms and be equipped to create videos, articles, headlines and share language that best play to each of those platform strategies. Qualified candidates will have experience covering breaking news and the proven ability to write thoughtful, catchy and accurate language on news in a variety of topics. They need to be able and willing to work newsroom hours, which include nights, weekends and holidays. Experience managing a team, identifying which trending stories are worth pursuing, giving productive mentorship and strategically navigate problem solving situations on the fly is a must. They also need flawless editorial judgment and the ability to work with high-powered talent.
The duties of the Director, Social Media will include, but will not be limited to:
Analyze social data and analytics to make decisions and inform strategy
Identify and assign trending stories of value to social producers
Identify which segments will work as social video, which as articles and which as both
Edit social videos, headlines and share language submitted by producers on the team
Give guidance on best practices and strategy for the numerous social platforms
Provide direction on scripts and composition
Copyedit social language
Conceptualize special social-first projects for anchors and correspondents, then see them through to fruition
Manage schedules, pitches and personnel issues as they arise
Participate in interdepartmental brainstorms, offering feedback from a social perspective Candidate qualifications:
8 years of social media experience and/or experience in a digital or broadcast newsroom
Strong social media skills with demonstrated portfolio of work
Ability to multitask and perform at the highest levels under stress and tight deadlines
Great teammate who is able to work with a diverse group of people
Deep familiarity with social media audiences, standard processes and analytics
Strong writing and editing skills with demonstrated portfolio of published work
Proven leadership skills
Adaptable hours including evenings, weekends and holidays
Degree or equivalent experience in journalism, communications or related
Strong writing, grammar and AP style background
Strong news judgment and instincts
CBS News and Stations, brings together the power of CBS News, 28 owned television stations in 17 major U.S. markets, the CBS News Streaming Network, CBS News Streaming local platforms, local websites and cbsnews.com, under one umbrella. CBS News and Stations is home to the nation’s #1 news program 60 MINUTES, the CBS News Streaming Network, the first 24/7 digital streaming news network, the award-winning broadcasts CBS MORNINGS, CBS SATURDAY MORNING, the CBS EVENING NEWS WITH NORAH O’DONNELL, CBS SUNDAY MORNING, CBS WEEKEND EVENING NEWS, 48 HOURS and FACE THE NATION WITH MARGARET BRENNAN. CBS News and Stations provides news and information for the CBS Television Network, CBSNews.com, CBS News Radio and podcasts, Paramount , all digital platforms, and the CBS News Streaming Network, the premier 24/7 anchored streaming news service that is available free to everyone with access to the internet. The CBS News Streaming Network is the destination for breaking news, live events, original reporting and storytelling, and programs from CBS News and Stations’ top anchors and correspondents working locally, nationally and around the globe. CBS News’ streaming services, across national and local, amassed more than 1.01 billion streams in 2021. Launched in November 2014 as CBSN, the CBS News Streaming Network is available on 30 digital platforms and apps, as well as CBSNews.com and Paramount . The service is available live in 91 countries. CBS News and Stations is dedicated to providing the highest quality journalism under standards it pioneered and continues to set in today’s digital age. CBS News earns more prestigious journalism awards than any other broadcast news division.
ADDITIONAL INFORMATION
Hiring Salary Range: $100,000.00 - 130,000.00.
The hiring salary range for this position applies to New York, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable, as otherwise dictated by the appropriate Collective Bargaining Agreement. This position is bonus eligible.
https://www.paramount.com/careers/benefits
Paramount is an equal opportunity employer (EOE) including disability/vet.
At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.
If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access. https://www.paramount.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to paramountaccommodations@paramount.com. Only messages left for this purpose will be returned.
The ideal candidate will be proficient in the standard processes of Facebook, Twitter, Instagram, TikTok and YouTube, as demonstrated by their active social media profiles and portfolio of work. They will need to understand the most current content strategies used by these platforms and be equipped to create videos, articles, headlines and share language that best play to each of those platform strategies. Qualified candidates will have experience covering breaking news and the proven ability to write thoughtful, catchy and accurate language on news in a variety of topics. They need to be able and willing to work newsroom hours, which include nights, weekends and holidays. Experience managing a team, identifying which trending stories are worth pursuing, giving productive mentorship and strategically navigate problem solving situations on the fly is a must. They also need flawless editorial judgment and the ability to work with high-powered talent.
The duties of the Director, Social Media will include, but will not be limited to:
Analyze social data and analytics to make decisions and inform strategy
Identify and assign trending stories of value to social producers
Identify which segments will work as social video, which as articles and which as both
Edit social videos, headlines and share language submitted by producers on the team
Give guidance on best practices and strategy for the numerous social platforms
Provide direction on scripts and composition
Copyedit social language
Conceptualize special social-first projects for anchors and correspondents, then see them through to fruition
Manage schedules, pitches and personnel issues as they arise
Participate in interdepartmental brainstorms, offering feedback from a social perspective Candidate qualifications:
8 years of social media experience and/or experience in a digital or broadcast newsroom
Strong social media skills with demonstrated portfolio of work
Ability to multitask and perform at the highest levels under stress and tight deadlines
Great teammate who is able to work with a diverse group of people
Deep familiarity with social media audiences, standard processes and analytics
Strong writing and editing skills with demonstrated portfolio of published work
Proven leadership skills
Adaptable hours including evenings, weekends and holidays
Degree or equivalent experience in journalism, communications or related
Strong writing, grammar and AP style background
Strong news judgment and instincts
CBS News and Stations, brings together the power of CBS News, 28 owned television stations in 17 major U.S. markets, the CBS News Streaming Network, CBS News Streaming local platforms, local websites and cbsnews.com, under one umbrella. CBS News and Stations is home to the nation’s #1 news program 60 MINUTES, the CBS News Streaming Network, the first 24/7 digital streaming news network, the award-winning broadcasts CBS MORNINGS, CBS SATURDAY MORNING, the CBS EVENING NEWS WITH NORAH O’DONNELL, CBS SUNDAY MORNING, CBS WEEKEND EVENING NEWS, 48 HOURS and FACE THE NATION WITH MARGARET BRENNAN. CBS News and Stations provides news and information for the CBS Television Network, CBSNews.com, CBS News Radio and podcasts, Paramount , all digital platforms, and the CBS News Streaming Network, the premier 24/7 anchored streaming news service that is available free to everyone with access to the internet. The CBS News Streaming Network is the destination for breaking news, live events, original reporting and storytelling, and programs from CBS News and Stations’ top anchors and correspondents working locally, nationally and around the globe. CBS News’ streaming services, across national and local, amassed more than 1.01 billion streams in 2021. Launched in November 2014 as CBSN, the CBS News Streaming Network is available on 30 digital platforms and apps, as well as CBSNews.com and Paramount . The service is available live in 91 countries. CBS News and Stations is dedicated to providing the highest quality journalism under standards it pioneered and continues to set in today’s digital age. CBS News earns more prestigious journalism awards than any other broadcast news division.
ADDITIONAL INFORMATION
Hiring Salary Range: $100,000.00 - 130,000.00.
The hiring salary range for this position applies to New York, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable, as otherwise dictated by the appropriate Collective Bargaining Agreement. This position is bonus eligible.
https://www.paramount.com/careers/benefits
Paramount is an equal opportunity employer (EOE) including disability/vet.
At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.
If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access. https://www.paramount.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to paramountaccommodations@paramount.com. Only messages left for this purpose will be returned.
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