How much does a Copywriter IV make in the United States? The average Copywriter IV salary in the United States is $105,104 as of February 26, 2024, but the range typically falls between $92,390 and $118,777. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target. 

Copywriter IV Salaries by Percentile
Percentile Salary Location Last Updated
10th Percentile Copywriter IV Salary $80,814 US February 26, 2024
25th Percentile Copywriter IV Salary $92,390 US February 26, 2024
50th Percentile Copywriter IV Salary $105,104 US February 26, 2024
75th Percentile Copywriter IV Salary $118,777 US February 26, 2024
90th Percentile Copywriter IV Salary $131,225 US February 26, 2024
25% $92,390 10% $80,814 90% $131,225 75% $118,777 $105,104 50%(Median) Didn’t find job title? Click
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What skills does a Copywriter IV need?

Each competency has five to ten behavioral assertions that can be observed, each with a corresponding performance level (from one to five) that is required for a particular job.

1.

Presentation: Presentation conveys information from a speaker to an audience. Presentations are typically demonstrations, introduction, lecture, or speech meant to inform, persuade, inspire, motivate, build goodwill, or present a new idea/product.

2.

Digital Marketing: Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium. Digital marketing's development since the 1990s and 2000s has changed the way brands and businesses use technology for marketing. As digital platforms are increasingly incorporated into marketing plans and everyday life, and as people use digital devices instead of visiting physical shops, digital marketing campaigns are becoming more prevalent and efficient. Digital marketing methods such as search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, Display advertising, e–books, and optical disks and games are becoming more common in our advancing technology. In fact, digital marketing now extends to non-Internet channels that provide digital media, such as mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. In essence, this extension to non-Internet channels helps to differentiate digital marketing from online marketing, another catch-all term for the marketing methods mentioned above, which strictly occur online.

3.

Product Marketing: Product marketing is a process of promoting and selling a product to a customer. Also product marketing is defined as being the intermediary function between product development and increasing brand awareness. For example, product management deals with the basics of product development within a firm, whereas product marketing deals with marketing the product to prospects, customers, and others. Product marketing, as a job function within a firm, also differs from other marketing jobs such as social media marketing, marketing communications ("marcom"), online marketing, advertising, marketing strategy, and public relations, although product marketers may use channels such as online for outbound marketing for their product. A product market is something that is referred to when pitching a new product to the general public. Product market definition focuses on a narrow statement: the product type, customer needs (functional needs), customer type, and geographic area.

Presentation 1.4%
Digital Marketing 0.65%
Product Marketing 0.41%
Others 97.54%

Job Description for Copywriter IV

Copywriter IV writes, proofreads, and edits content for a variety of projects (including print, web, mobile, video, and social media). Works closely with the account and/or creative teams to brainstorm ideas and develop concepts to ensure messaging aligns with industry, company, or target audience. Being a Copywriter IV maintains up-to-date knowledge of communications and industry trends. Stays current on the appropriate style guidelines and brand voice for consistent messaging. Additionally, Copywriter IV requires a bachelor's degree. Typically reports to a supervisor or manager. The Copywriter IV work is highly independent. May assume a team lead role for the work group. A specialist on complex technical and business matters. To be a Copywriter IV typically requires 7+ years of related experience. (Copyright 2024 Salary.com)... View full job description

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Career Path for Copywriter IV

A career path is a sequence of jobs that leads to your short- and long-term career goals. Some follow a linear career path within one field, while others change fields periodically to achieve career or personal goals.

For Copywriter IV, the upper level is Copywriting Supervisor and then progresses to Copywriting Manager.

Those that have already made the climb...
John D. Rainey, Former Chief Financial Officer and EVP, Global Customer Operations
PayPal Holdings, Inc. operates a technology platform that enables digital payments on behalf of merchants and consumers worldwide. The company provides payment solutions under the PayPal, PayPal Credit, Braintree, Venmo, Xoom, PayPal Zettle, Hyperwallet, PayPal Honey, and Paidy names. Its payments platform allows consu... More
Fiscal Year Ended in 2022
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Copywriter IV salary varies from city to city. Compared with national average salary of Copywriter IV, the highest Copywriter IV salary is in San Francisco, CA, where the Copywriter IV salary is 25.0% above. The lowest Copywriter IV salary is in Miami, FL, where the Copywriter IV salary is 2.9% lower than national average salary.

City, State Compared to national average
City, State San Francisco, CA Compared to national average
+ 25.0%
City, State Washington, DC Compared to national average
+ 11.3%
City, State Miami, FL Compared to national average
-2.9%
City, State Chicago, IL Compared to national average
+ 5.5%
City, State Boston, MA Compared to national average
+ 12.7%
City, State New York, NY Compared to national average
+ 17.5%
City, State Dallas, TX Compared to national average
-0.7%

Take just three simple steps below to generate your own personalized salary report

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Understand the total compensation opportunity for a Copywriter IV, base salary plus other pay elements

Average Base Salary

Core compensation

 
 
 
92390
118777
105104

Average Total Cash Compensation

Includes base and annual incentives

 
 
 
95428
126394
109012
These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Copywriter IV in the United States. The base salary for Copywriter IV ranges from $92,390 to $118,777 with the average base salary of $105,104. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $95,428 to $126,394 with the average total cash compensation of $109,012.
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92390
118777

 

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Skills associated with Copywriter IV: Advertising, Style Guide Standards, Proofreading, Content Creation ...More

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Copywriter IV Salary in United States
Copywriter IV Salary Graph, Regional Distribution and Summary