What are the responsibilities and job description for the Media Sales Account Executive position at Hearst?
WVTM-TV, the NBC affiliate in Birmingham, Alabama, is looking for an Account Executive. An Account Executive sells advertising to local businesses and negotiates impressions and rates with ad agencies. You will also solicit new businesses to advertise TV and web. If you are motivated by an excellent product, great compensation, and working with a talented team of professionals, look no further. We will provide the tools for powerful multi-platform marketing solutions to create partnerships to retain and grow our client base. You will report to the Local Sales Manager. If you want to work for the best, we want to hear from you today!
Responsibilities
- Produce revenue across all available platforms
- Prospect, contact and present to new businesses
- Develop new revenue through local business development
- Form strategic and market partnerships
- Manage an active account/client list
- Conceptualize, create, and deliver sales proposals that are consistent with station strategies
- Achieve individual sales goals while contributing to WVTM-TV dynamic sales team
Requirements
- 3 years in media or digital sales, or similar sales field
- Experience with the development of new business/non-traditional business
- Have strong negotiation skills
- Experience in a consultative customer-focused business atmosphere
- Proficiency with Wide Orbit, Wide Orbit Media Sales, Kantar or other commercial monitoring program, and Microsoft applications a plus
- Accountability within a goal-structured organization
- Must be a team player
- Experience selling to business owners
- Understand and use qualitative research to further sales effort
- Must possess a driver’s license with a good driving record
- Related military experience will be considered
Diversity Statement
At Hearst Television we tell stories every day. Stories about people of all cultures, backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization as diverse and varied as the audience we reach, ensuring that the content we create is more compassionate, and more representative of the communities we serve.
Benefits
Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.
- Medical | Dental | Vision
- 401(k) matching
- Emotional Wellness Support
- Paid Time Off
- Paid Parental Leave
- LGBTQ Health Services
- Additional benefits to meet your and your family's needs
