Also referred to as: Brand Marketing/Research Analyst IV, Product Marketing Analyst - Project Lead Specialist, Product Marketing Analyst IV
Requirements and Responsibilities

Product/Brand Management Analyst IV prepares marketing strategies and programs for a product or product line. Evaluates product performance to help develop and update company goals and objectives. Being a Product/Brand Management Analyst IV advises sales team on any relevant product concerns. Recommends changes to current product development procedures based on market research and new trends. Additionally, Product/Brand Management Analyst IV requires a bachelor's degree. Typically reports to a manager or head of a unit/department. To be a Product/Brand Management Analyst IV typically requires 7+ years of related experience. A specialist on complex technical and business matters. Work is highly independent. May assume a team lead role for the work group.

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