Also referred to as:
SEO Technical Manager, Technical PPC/SEO Manager
Requirements and Responsibilities
Search Engine Optimization Manager manages an SEO team to optimize site traffic, improve user experience, and increase conversions. Oversees and monitors keyword research, search behavior analyses, technical audits, and content gap analyses. Being a Search Engine Optimization Manager uses SEO reports, audits and dashboards to identify areas for optimization and leads projects to implement those findings. Conducts competitive research and deploys the latest developments in SEO. Additionally, Search Engine Optimization Manager requires a bachelor's degree. Typically reports to a head of a unit/department. The Search Engine Optimization Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Search Engine Optimization Manager typically requires 5 years experience in the related area as an individual contributor. 1-3 years supervisory experience may be required. Extensive knowledge of the function and department processes.
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