"This Could be Heaven..." You may enjoy contributing to communities like LinkedIn, Facebook, and Twitter, where you can expand your network, share information, and raise your visibility. Or maybe it’s a love-hate thing -- with the ever-increasing options, the need to keep all your profiles up to date, and all the strangers angling to be your 'friend.' Brings to mind the line from 'Hotel California' by the 70s pop band The Eagles: 'You can check out anytime you like, but you can never leave.' Not to mention: 'We are all just prisoners here of our own device.' Make that devices!Patrice-... view article details

If you're actively seeking a new job, there is little doubt you've incorporated some use of social media into that search.For years now we've had the big three: Facebook, Twitter and LinkedIn. Now Google has entered the market with Google+. So, which social media site is the best for helping you find a new job?Before you begin, you have to understand the two primary ways you can use social media while job hunting.The most obvious way to use social media is to advertise who you are and what you bring to the table.Social media is great for this because there is so much content being created and ... view article details

Navigating the Social Media Minefield Spotting the mistakes of others is easy: The cringe-inducing Facebook status message. The ill-advised 'after hours' tweet. Using Foursquare to check-in at an establishment of questionable repute. While social media provides a multitude of opportunities, the flip side is indelicate revelations are always just a click away.We know, we know...YOU would never do that. But there are other social media blunders that are far less egregious you might be committing. And those mistakes could be holding back your job search or attempts at advancement.Navigat... view article details

Tips on Writing a LinkedIn Profile Headline That Will Get You Noticed Faster It's All About the Headline Your LinkedIn headline is usually what gets noticed first. So it stands to reason you should spend a few extra minutes considering how best to reel in potential employers. To that end, here is David Fisher from Ajax Social Media to go over some best practices when trying to harness the power of LinkedIn during your job search. view article details

When It Comes to LinkedIn, Keep It Casual Not all social networks are the same. So while you only let a handful of your closest confidantes friend you on Facebook, that's going to work against you if you're trying to use LinkedIn as a job-hunting tool, according to David Fisher of Ajax Social Media. Instead of excluding fringe acquaintances on LinkedIn, Fisher advises to include as many of them as possible. In the end, this builds an even stronger online which will increase the odds of those people helping you get a job interview. view article details

In the world of marketing, there are many different roles you can explore depending on your competencies and interests. Managers, web developers, graphic designers, writers, social media specialists, and analysts can all find a home in marketing. Using Salary.com data, we provided the average salaries of seven in-demand marketing jobs. We also provided job description summaries so you can determine if your skillset matches up: 1) Social Media Specialist What you’ll earn, on average: $50,225 What you'll do: Prepare and develop social media content to support and enhance the organization's brand... view article details

Common Online Reputation Management Mistakes & How to Fix Them Employers Are Watching You It has become common practice for employers to scan social media sites of job applicants, such as LinkedIn, Twitter, and Facebook. According to survey done by Microsoft, 70% of employers have rejected applicants based on public information found on the Internet. It’s one thing for employers to screen applicants based on publicly displayed information. But now, in an economic atmosphere were many candidates are willing to do just about anything to get the job, some companies are asking candidates for th... view article details

Is Transparency Good or Bad? Transparency is one of the most misunderstood concepts in executive circles. Clear to all ranks however, is the notion that a perceived lack of it can have a crippling effect on a leader’s reputation.Consider both current U.S. presidential candidate and incumbent, on the issue. When the latter, Barack Obama, took office, his Administration promised that it would be 'the most open and transparent in history.' All evidence to the contrary, say prominent critics who point to the government’s alleged disappointing track record in processing Freedom of Informat... view article details

The Red Sox. The Celtics. The Bruins. In New England, big teams dominated Boston TV sportscasts in the 1980s and Scott Fleishman followed them all.And in an unlikely way, these dynasties became destiny for the Massachusetts native. While Fleishman watched the teams, he studied the anchormen who brought their stories into his living room, setting the stage for the dream career he would pursue: New England Sports Anchor.The 33-year-old Fleishman is now living his dream as a sports anchor for WCAX in Burlington, VT, covering the teams he loves, both national and local, and presenting those storie... view article details

If you had a dollar for every time you’ve heard or read that human beings spend too much time on social media, you might be able to afford back row tickets to Hamilton or even a fluffy pony. You know the routine: a jolt of self-esteem from folks you haven’t spoken to since high school because they liked your beach picture, an argument with total strangers in the comments of some politically-charged meme, or a laughing emoji for grumpy old man Wonkers who said something snarky about all those damn millennials. Put aside the tropes and consider this alarming data: teenagers spend an average of s... view article details