Responsible for designing, developing, and administering comprehensive paid media strategies to increase brand visibility and recognition. Drives online visibility and traffic for businesses, primarily through managing pay-per-click (PPC) activities on various search engine platforms. Focuses on keyword research, compelling ad creation, budget management, and continuous data analysis to maximize return on investment (ROI). Stays informed on fluctuations and changes in the industry and environment that could impact the overall success of paid media campaigns. Requires a bachelor's degree. Typic...View More
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