How much does a PR Manager make in Cologne, DE? The average PR Manager salary in Cologne, DE is €108,966 as of March 23, 2021, but the range typically falls between €80,591 and €139,989. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more global market data that allows you to price your jobs around the world and compare job salaries across countries and cities on real-time compensation data, Salary.com helps you to determine your exact pay target.

Global Market Data
50TH(Median) €108,966 25TH €80,591 75TH €139,989

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Skills to Boost a PR Manager Salary

Mastering key skills can significantly increase your earning potential as a PR Manager. According to Salary.com's Real-time Job Posting Data, expertise in Leadership can lead to a 8% salary raise, while strong Brand Awareness skills boost pay by a 2%. Even Crisis Communications can result in a 1% salary increase.

Skill Library evaluates talent skills across five levels, supported by 5-10 behavior indicators, delivering precise insights for data-driven hiring decisions.
Leadership
Knowledge of and ability to employ effective strategies that motivate and guide other members within our business to achieve optimum results.
Brand Awareness
Brand awareness is the extent to which customers are able to recall or recognize a brand under different conditions. Brand awareness is one of two dimensions from brand knowledge, an associative network memory model.
Crisis Communications
Crisis communication is a sub-specialty of the public relations profession that is designed to protect and defend an individual, company, or organization facing a public challenge to its reputation. The communication scholar Timothy Coombs defines crisis as "the perception of an unpredictable event that threatens important expectancies of stakeholders and can seriously impact an organization's performance and generate negative outcomes" and crisis communication as "the collection, processing, and dissemination of information required to address a crisis situation." Meaning can be socially constructed; because of this, the way that the stakeholders of an organization view an event (positively, neutrally, or negatively) is a major contributing factor to whether the event will become a crisis. Additionally, it is important to separate a true crisis situation from an incident. The term crisis “should be reserved for serious events that require careful attention from management.”
More Skills...
Based on recent job listings, in-demand skills in the PR Manager field include Leadership (8%), Brand Awareness (2%), Crisis Communications (1%), B2B (1%), and Microsoft Office (1%). These skills reflect current market needs.
Skills Salary Demand
Skill & Salary Demand
Leadership €117,683
Leadership
€117,683
8%
Brand Awareness €111,145
Brand Awareness
€111,145
2%
Crisis Communications €110,056
Crisis Communications
€110,056
1%
B2B €110,056
B2B
€110,056
1%
Microsoft Office €110,056
Microsoft Office
€110,056
1%
Leadership
3.07%
Brand Awareness
10.37%
Crisis Communications
2.31%
B2B
7.31%
Microsoft Office
0.83%
Job Openings for PR Manager in Cologne, Germany
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The metropolitan area encompasses over 405 square kilometres (156 square miles), extending around a central point that lies at 50° 56' 33 latitude and 6° 57' 32 longitude. The city's highest point is 118 m (387 ft) above sea level (the Monte Troodelöh) and its lowest point is 37.5 m (123 ft 0 in) above sea level (the Worringer Bruch). The city of Cologne lies within the larger area of the Cologne Lowland, a cone-shaped area of the central Rhineland that lies between Bonn, Aachen and Düsseldorf....
Source: Wikipedia (as of 03/30/2021). Read more from Wikipedia
City, Country Compared to national average
City, Country Rhine-Ruhr, DE Compared to national average
-3.5%
City, Country Stuttgart, DE Compared to national average
+ 0.3%
City, Country Dusseldorf, DE Compared to national average
-0.7%
City, Country Cologne, DE Compared to national average
+ 10.5%
City, Country Bremen/Oldenburg, DE Compared to national average
+ 1.2%
City, Country Frankfurt/Rhine-Main, DE Compared to national average
+ 0.2%
Employees with PR Manager in their job title in Cologne, DE earn an average of 10.5% more than the national average. The lower salaries can be found in Rhine-Ruhr, DE (3.5% less), Dusseldorf, DE (0.7% less).

Understand the base salary paid range for a PR Manager in Cologne, DE

Average Base Salary

Core compensation

80591
139989
108966
The chart shows the base salary for PR Manager in Cologne ranges from €80,591 to €139,989 with the average base salary of €108,966. The basic salary is the employee minimum income you can expect to earn in exchange for your time or services. This is the amount earned before adding benefits, bonuses, or compensation. The base salary of the PR Manager may get paid difference by industry, location, and factors.