Also referred to as: Advertising / Promotions Manager, Promotions Manager, Sales & Marketing Promotions Manager
Requirements and Responsibilities

Sales Promotion Manager manages, develops, and implements sales promotion policies, programs and initiatives to maximize the profits of the organization's sales. Researches, evaluates and recommends enhancements to the market positioning of the organization's products or services. Being a Sales Promotion Manager may require a bachelor's degree. Typically reports to a senior manager. The Sales Promotion Manager typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. To be a Sales Promotion Manager typically requires 3+ years of managerial experience.

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