Lead, Channel Marketing Salary in the United States
How much does a Lead, Channel Marketing make in the United States?
As of September 01, 2026, the average salary for a Lead, Channel Marketing in the United States is $79,097 per year, which breaks down to an hourly rate of $38.
However, a Lead, Channel Marketing's salary can vary significantly. Here’s a look at the typical salary range:
Top Earners (90th percentile): $89,328
Majority Range (25th-75th percentile): $70,636 to $84,452
Key Factors That Influence Lead, Channel Marketing Salaries
A Lead, Channel Marketing's salary isn't a fixed number. It's shaped by several important factors.
Below, we'll explore how your years of experience, geographic location, education
and company size
can directly affect your earning potential.
How Experience Level Affects Lead, Channel Marketing Salaries?
Experience is a primary driver of a Lead, Channel Marketing's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:
How Do Lead, Channel Marketing Salaries Vary from State to State?
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Lead, Channel Marketings. For example, consider the average annual salaries in these key locations:
District of Columbia: $87,576.
California: $87,243.
Massachusetts: $86,081.
District of Columbia$87,576
California$87,243
Massachusetts$86,081
Washington$85,764
New Jersey$85,733
Alaska$85,622
Connecticut$84,530
New York$84,087
Hawaii$82,672
Rhode Island$82,007
Maryland$81,556
Minnesota$80,939
Colorado$80,702
Illinois$80,623
Oregon$80,322
Delaware$80,101
New Hampshire$79,962
Virginia$79,650
Pennsylvania$78,741
Nevada$78,282
North Dakota$78,132
Michigan$77,894
Wisconsin$77,807
Vermont$77,633
Texas$77,151
Maine$77,119
Arizona$77,072
Ohio$77,016
Georgia$76,289
Indiana$75,925
Wyoming$75,854
Utah$75,743
Iowa$75,695
Kansas$75,316
Louisiana$75,205
North Carolina$75,165
Missouri$75,150
Florida$74,841
Montana$74,675
Nebraska$74,517
Kentucky$74,430
South Carolina$74,113
Tennessee$73,916
Idaho$73,837
New Mexico$73,259
Oklahoma$73,133
Alabama$72,666
South Dakota$71,883
Arkansas$71,456
West Virginia$71,226
Mississippi$70,538
Top Paying Cities for Lead, Channel Marketings
Salaries can also vary between different cities.
Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay.
Here are a few examples of average annual salaries in different U.S. cities:
San Jose: $99,764
San Francisco: $98,672
Oakland: $96,593
San Jose, CA$99,764
San Francisco, CA$98,672
Oakland, CA$96,593
New York, NY$91,071
Paramus, NJ$89,964
Queens Village, NY$89,960
Passaic, NJ$89,884
Bergenfield, NJ$89,877
Stamford, CT$89,703
Huntington, NY$89,671
Newark, NJ$89,086
Bridgeport, CT$88,919
Vallejo, CA$88,762
New Brunswick, NJ$88,730
Petaluma, CA$88,683
Middlesex, NJ$88,533
Somerset, NJ$88,477
Santa Cruz, CA$88,375
Boston, MA$87,892
Monterey, CA$87,614
Seattle, WA$87,433
Santa Rosa, CA$87,417
Los Angeles, CA$87,394
Juneau, AK$87,188
Washington, DC$87,101
Orange, CA$86,819
Santa Ana, CA$86,611
Long Beach, CA$86,532
Anaheim, CA$86,516
Anchorage, AK$86,476
Santa Maria, CA$86,239
Everett, WA$86,223
Danbury, CT$85,945
Bremerton, WA$85,836
Tacoma, WA$85,551
New Suffolk, NY$85,549
Sacramento, CA$85,527
Santa Barbara, CA$85,440
Trenton, NJ$85,353
San Diego, CA$85,353
Brockton, MA$85,266
Fairbanks, AK$85,072
Lompoc, CA$84,871
Lowell, MA$84,806
Ventura, CA$84,791
Nashua, NH$84,776
Stockton, CA$84,768
Modesto, CA$84,190
Poughkeepsie, NY$84,016
Olympia, WA$83,866
Kennewick, WA$83,866
New Haven, CT$83,834
Lawrence, MA$83,550
Hartford, CT$83,471
Riverside, CA$83,455
New Bedford, MA$83,376
Richland, WA$83,376
Bakersfield, CA$83,265
San Bernardino, CA$83,233
New Britain, CT$83,225
Atlantic City, NJ$83,225
New London, CT$83,194
Norwich, CT$83,170
Portsmouth, NH$83,154
Boulder, CO$82,986
Portland, OR$82,877
Worcester, MA$82,869
Minneapolis, MN$82,624
Philadelphia, PA$82,513
Honolulu, HI$82,252
Saint Paul, MN$82,214
Vineland, NJ$82,197
Providence, RI$81,968
Chicago, IL$81,738
Bellingham, WA$81,643
Springfield, MA$81,580
Baltimore, MD$81,556
Chico, CA$81,359
Pittsfield, MA$81,145
Manchester, NH$80,995
Spokane, WA$80,647
Denver, CO$80,639
Albany, NY$80,267
Troy, NY$80,235
Nassau, NY$80,151
Schenectady, NY$80,069
Wilmington, DE$80,006
Burlington, VT$79,895
Salem, OR$79,864
Portland, ME$79,619
Yakima, WA$79,539
Rochester, MN$79,294
Reno, NV$79,255
Fresno, CA$79,255
Milwaukee, WI$79,184
Detroit, MI$79,104
Ann Arbor, MI$79,091
Allentown, PA$79,081
Colorado Springs, CO$78,946
Syracuse, NY$78,907
Carson City, NV$78,907
Houston, TX$78,796
Eugene, OR$78,756
Gary, IN$78,661
Springfield, OR$78,598
Bismarck, ND$78,582
Galveston, TX$78,527
Medford, OR$78,408
Fort Collins, CO$78,377
Concord, NH$78,337
Austin, TX$78,313
Mesa, AZ$78,147
Reading, PA$78,139
Phoenix, AZ$78,132
Dallas, TX$78,108
Saint Cloud, MN$78,032
Madison, WI$77,926
Utica, NY$77,712
Rochester, NY$77,586
Des Moines, IA$77,578
Raleigh, NC$77,570
Atlanta, GA$77,451
Battle Creek, MI$77,428
Salt Lake City, UT$77,404
Lancaster, PA$77,285
Harrisburg, PA$77,174
Kansas City, MO$77,095
Champaign, IL$77,080
Kansas City, KS$77,080
Fort Worth, TX$77,072
Columbus, OH$77,058
Boca Raton, FL$77,040
Pittsburgh, PA$77,008
Richmond, VA$76,977
Indianapolis, IN$76,961
Cleveland, OH$76,953
Las Vegas, NV$76,858
Cincinnati, OH$76,858
Petersburg, VA$76,739
Huntsville, AL$76,621
Lansing, MI$76,568
Lebanon, PA$76,558
Pueblo, CO$76,550
Appleton, WI$76,526
Buffalo, NY$76,494
Dayton, OH$76,470
Racine, WI$76,455
Charlotte, NC$76,447
Saint Louis, MO$76,423
York, PA$76,376
Elkhart, IN$76,376
Gastonia, NC$76,361
Billings, MT$76,342
Beaumont, TX$76,320
Lorain, OH$76,304
Benton Harbor, MI$76,289
Toledo, OH$76,273
Binghamton, NY$76,233
Rock Hill, SC$76,225
Rockford, IL$76,186
Springfield, IL$76,154
Elyria, OH$76,146
Fargo, ND$76,146
Flagstaff, AZ$76,091
Fort Lauderdale, FL$76,043
Duluth, MN$75,996
Miami, FL$75,996
Cheyenne, WY$75,941
Grand Forks, ND$75,941
Bangor, ME$75,767
Cedar Rapids, IA$75,680
Durham, NC$75,646
Louisville, KY$75,640
Grand Rapids, MI$75,624
Hialeah, FL$75,616
Casper, WY$75,506
Scranton, PA$75,411
New Orleans, LA$75,387
Virginia Beach, VA$75,379
Akron, OH$75,339
Peoria, IL$75,237
Sarasota, FL$75,221
Nashville, TN$75,165
Omaha, NE$75,165
Green Bay, WI$75,165
Baton Rouge, LA$75,126
Charleston, SC$75,110
Jamestown, NY$75,070
Davenport, IA$75,070
Tucson, AZ$75,031
Saint Petersburg, FL$74,983
Tampa, FL$74,968
Evansville, IN$74,920
Port Arthur, TX$74,920
Bradenton, FL$74,889
Santa Fe, NM$74,746
Orlando, FL$74,604
Clearwater, FL$74,580
Canton, OH$74,414
La Crosse, WI$74,414
Albuquerque, NM$74,367
Newport News, VA$74,359
High Point, NC$74,335
Ogden, UT$74,303
Corpus Christi, TX$74,240
Norfolk, VA$74,193
Laramie, WY$74,193
Rock Island, IL$74,145
Saginaw, MI$74,129
Jacksonville, FL$74,121
Salisbury, NC$74,106
Boise, ID$74,090
Moline, IL$74,050
Fort Myers, FL$74,026
Memphis, TN$74,011
Tulsa, OK$73,971
Waterloo, IA$73,924
Spartanburg, SC$73,844
Lincoln, NE$73,805
Fort Wayne, IN$73,789
Provo, UT$73,781
Cedar Falls, IA$73,686
San Antonio, TX$73,655
Greensboro, NC$73,623
South Bend, IN$73,615
Savannah, GA$73,528
Muskegon, MI$73,496
Birmingham, AL$73,489
Winston Salem, NC$73,450
Lake Charles, LA$73,259
Anderson, IN$73,243
Lexington, KY$73,220
Augusta, GA$73,196
Greenville, SC$73,196
Lima, OH$73,133
Wichita, KS$73,125
Tuscaloosa, AL$73,125
Columbia, SC$73,054
Springfield, OH$73,038
Asheville, NC$72,911
Bloomington, IN$72,856
Knoxville, TN$72,571
Shreveport, LA$72,563
Wilmington, NC$72,460
Roanoke, VA$72,460
Topeka, KS$72,318
Frankfort, KY$72,309
Oklahoma City, OK$72,255
Chillicothe, OH$72,223
Longview, TX$72,215
Melbourne, FL$72,207
Sioux Falls, SD$72,081
Mobile, AL$72,073
Terre Haute, IN$72,041
Altoona, PA$71,994
Amarillo, TX$71,938
Killeen, TX$71,915
Fayetteville, AR$71,851
Chattanooga, TN$71,828
Sioux City, IA$71,756
Idaho Falls, ID$71,741
Lynchburg, VA$71,677
Gainesville, FL$71,574
Portsmouth, OH$71,535
Little Rock, AR$71,519
Lafayette, LA$71,487
Youngstown, OH$71,487
Daytona Beach, FL$71,440
Clarksville, TN$71,432
Pensacola, FL$71,424
Temple, TX$71,419
Hopkinsville, KY$71,187
Erie, PA$71,171
Florence, SC$71,139
Charleston, WV$71,013
Great Falls, MT$70,973
Macon, GA$70,863
Tallahassee, FL$70,855
Fayetteville, NC$70,839
Waco, TX$70,823
Helena, MT$70,768
Pine Bluff, AR$70,738
Vincennes, IN$70,641
Lubbock, TX$70,609
Alamogordo, NM$70,562
Twin Falls, ID$70,491
Rapid City, SD$70,467
Jackson, MS$70,325
Huntington, WV$70,319
Greenville, MS$70,317
Parkersburg, WV$70,236
Montgomery, AL$70,222
Wichita Falls, TX$70,143
Springfield, MO$70,143
Biloxi, MS$70,103
Monroe, LA$70,024
Johnstown, PA$69,969
Sumter, SC$69,937
Columbus, GA$69,929
Pascagoula, MS$69,779
Abilene, TX$69,779
Kingsport, TN$69,573
Albany, GA$69,573
Gulfport, MS$69,550
Alexandria, LA$69,289
Fort Smith, AR$69,091
El Paso, TX$68,877
Las Cruces, NM$68,521
Harlingen, TX$68,320
Pocatello, ID$68,308
Florence, AL$68,205
Brownsville, TX$68,189
Mcallen, TX$68,023
Dothan, AL$67,912
Columbus, MS$67,442
Altus, OK$67,074
Lawton, OK$66,924
Pierre, SD$66,639
What Skills Can Increase a Lead, Channel Marketing's Salary?
Demanded Skills for the Role:
Customer Service (Mentioned in 9.96% Job Postings): Customer service is the provision of service to customers before, during and after a purchase. The perception of success of such interactions is dependent on employees "who can adjust themselves to the personality of the guest". Customer service concerns the priority an organization assigns to customer service relative to components such as product innovation and pricing. In this sense, an organization that values good customer service may spend more money in training employees than the average organization or may proactively interview customers for feedback. From the point of view of an overall sales process engineering effort, customer service plays an important role in an organization's ability to generate income and revenue. From that perspective, customer service should be included as part of an overall approach to systematic improvement. One good customer service experience can change the entire perception a customer holds towards the organization.
CRM (Mentioned in 2.27% Job Postings): Customer relationship management (CRM) is a technology for managing all your company's relationships and interactions with customers and potential customers.
Business To Business (Mentioned in 1.26% Job Postings): A type of electronic commerce (e-commerce), is the exchange of products, services or information between businesses, rather than between businesses and consumers (B2C).
Mastering certain specialized skills can lead to a significant increase in pay.
Here are examples of skills and the potential impact they can have on a Lead, Channel Marketing's salary.
Conflict Resolution: Can increase your salary by up to 33%.
Strategic Communication: Can increase your salary by up to 32%.
Field Sales: Can increase your salary by up to 14%.
Lead, Channel Marketing Salary by Industry: Top Paying Sectors
For Lead, Channel Marketing roles, the industry you choose can affect earning potential
by as much as 80% (the gap between the highest and lowest paying industries).
Data shows that the Software & Networking and Pharmaceuticals
sectors offer the strongest compensation, at 40% above the average.
In contrast, Lead, Channel Marketing positions in Transportation or Telecom typically offer lower base pay,
as these industries often view Lead, Channel Marketing as a support function rather than a direct revenue driver.
The top paying industries for a Lead, Channel Marketing
Industry Sector
Average Annual Salary
Average Hourly Rate
Pay vs.Avg
Software & Networking
$110,735
$53.0
40%
Pharmaceuticals
$106,780
$51.0
35%
Biotechnology
$102,825
$49.0
30%
Financial Services
$98,871
$48.0
25%
Energy & Utilities
$94,916
$46.0
20%
How Education impacts a Lead, Channel Marketing's Salary?
Your level of education can impact your salary potential.
While many Lead, Channel Marketings enter the field with a Associate's Degree degree,
higher education can lead to more specialized and higher-paying roles.
According to our 100% employer-reported salary data,
the median salary for a Lead, Channel Marketing with a Associate's Degree is between
$79,111
and $85,467).
Understanding how a Lead, Channel Marketing's annual salary breaks down can help with budgeting.
Below, you can see the average hourly rate, weekly pay, and monthly pay for this role.
Use the buttons to switch between different pay periods.
Hourly
Monthly
Weekly
Yearly
Table View
Last Updated on September 01, 2026
$70,636
Average$79,097/year
$84,452
$5,886
Average$6,591/month
$7,038
$1,358
Average$1,521/week
$1,624
$34
Average$38/hour
$41
Annual Salary
Monthly Pay
Weekly Pay
Hourly Wage
75th Percentile
$84,452
$7,038
$1,624
$41
Average
$79,097
$6,591
$1,521
$38
25th Percentile
$70,636
$5,886
$1,358
$34
Salaries of Jobs related to Lead, Channel Marketing
SVP of Channel Marketing$270,836
VP of Channel Marketing$220,173
Channel Marketing Analyst V$159,027
Channel Marketing Senior Manager$151,699
Channel Marketing Manager$120,905
Channel Marketing Analyst IV$118,017
Social Media Marketing Channel Analyst IV$113,090
Channel Marketing Supervisor$105,637
Channel Marketing Analyst III$94,413
Channel Marketing Analyst II$75,105
Channel Marketing Analyst I$60,983
Salary Trends for Lead, Channel Marketing
Salaries for a Lead, Channel Marketing can change over time,
reflecting shifts in market demand and the overall economy.
The median salary decreased from $74,530 in 2023
to around $74,185 in 2025,
reflecting changes in demand, location, experience, and the wider economy.
For a detailed analysis of Lead, Channel Marketing salary trends,
.
Average Annual Salary of Lead, Channel Marketing Over Time
$???
$74,530
$74,473
$74,185
$???
$???
2022
2023
2024
2025
2026
2027
Year
Average Annual Salary
2022
View More
2023
$74,530
2024
$74,473
2025
$74,185
2026
View More
2027
View More
Most common benefits for Lead, Channel Marketing
Social Security
401 (k)
Disability
Healthcare
Pension
Time Off (days)
Common company salaries for Lead, Channel Marketing
Here are companies hiring for Lead, Channel Marketing and their salaries, click below for more details.
C$128,509/per year
C R Bard IncBiotechnologythe United States
H$124,697/per year
Henry Schein CanadaBiotechnologythe United States
N$123,899/per year
Nordex IncBiotechnologythe United States
N$120,416/per year
Nipro CorpBiotechnologythe United States
E$115,870/per year
EnovisBiotechnologythe United States
A$114,553/per year
Advanced Research Projects Agency - EnergyBiotechnologythe United States
M$112,110/per year
MiniMed IncBiotechnologythe United States
L$111,500/per year
Labcorp Drug DevelopmentBiotechnologythe United States
L$110,229/per year
Life Technologies CorpBiotechnologythe United States
Z$106,224/per year
Zimmer BiometBiotechnologythe United States
P$103,077/per year
Promontory TherapeuticsBiotechnologythe United States
S$102,181/per year
Steris PLCBiotechnologythe United States
G$97,274/per year
Gavin Conferences Pty LtdBiotechnologythe United States
E$94,764/per year
Endeavor BioMedicinesBiotechnologythe United States
R$94,402/per year
Replay Holdings LLCBiotechnologythe United States
P$94,235/per year
Pleno IncBiotechnologythe United States
S$93,666/per year
Simulaids IncBiotechnologythe United States
N$88,880/per year
NOIRLab/CASBiotechnologythe United States
O$86,468/per year
Onward TechnologyBiotechnologythe United States
L$84,895/per year
LED Medical Diagnostics IncBiotechnologythe United States
E$84,682/per year
Eyeco LtdBiotechnologythe United States
P$84,523/per year
PaerosolBiotechnologythe United States
I$83,525/per year
IONIQ Sciences IncBiotechnologythe United States
S$82,815/per year
Stateside PPEBiotechnologythe United States
D$82,041/per year
Digi BioBiotechnologythe United States
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FAQ about Lead, Channel Marketing
1. What industry pays the highest salary for Lead, Channel Marketing?
The Software & Networking industry offers the highest average compensation for Lead, Channel Marketing roles,
with salaries approximately 40% above the market median.
Where Does Our Salary Data Come From?
Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.
