As of July 01, 2026, the average salary for a Consumer Insights Specialist in the United States is $136,224 per year, which breaks down to an hourly rate of $65.
However, a Consumer Insights Specialist's salary can vary significantly. Here’s a look at the typical salary range:
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A Consumer Insights Specialist's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.
Experience is a primary driver of a Consumer Insights Specialist's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:
| Levels | Salary |
|---|---|
| Customer ... Level Consumer Insights Specialist | $77,022 |
| Customer ... Level Consumer Insights Specialist | $101,441 |
| Consumer ... Level Consumer Insights Specialist | $136,485 |
| Customer ... Level Consumer Insights Specialist | $108,949 |
| Customer ... Level Consumer Insights Specialist | $123,763 |
What Am I Worth?
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Consumer Insights Specialists. For example, consider the average annual salaries in these key locations:
For Consumer Insights Specialist roles, the industry you choose can affect earning potential by as much as 40% (the gap between the highest and lowest paying industries). Data shows that the Aerospace & Defense and Biotechnology sectors offer the strongest compensation, at 20% above the average. In contrast, Consumer Insights Specialist positions in Hospitality & Leisure or Transportation typically offer lower base pay, as these industries often view Consumer Insights Specialist as a support function rather than a direct revenue driver.
| Industry Sector | Average Annual Salary | Average Hourly Rate | Pay vs.Avg |
|---|---|---|---|
| Aerospace & Defense | $163,469 | $79.0 | 20% |
Understanding how a Consumer Insights Specialist's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.
Last Updated on July 01, 2026Salaries for a Consumer Insights Specialist can change over time, reflecting shifts in market demand and the overall economy. The median salary decreased from $119,786 in 2023 to around $113,808 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of Consumer Insights Specialist salary trends, .
| Year | Average Annual Salary |
|---|---|
| 2022 |
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| 2023 | $119,786 |
| 2024 | $116,344 |
| 2025 | $113,808 |
| 2026 |
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| 2027 |
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