Web Developer and Digital Marketing Salary in the United States
How much does a Web Developer and Digital Marketing make in the United States?
As of September 01, 2026, the average salary for a Web Developer and Digital Marketing in the United States is $83,401 per year, which breaks down to an hourly rate of $40.
However, a Web Developer and Digital Marketing's salary can vary significantly. Here’s a look at the typical salary range:
Top Earners (90th percentile): $97,010
Majority Range (25th-75th percentile): $72,949 to $90,525
Entry-Level (10th percentile): $63,432
10%$63,432
50% (Median)$83,401
90%$97,010
Web Developer and Digital Marketing Salaries by Percentile
Key Factors That Influence Web Developer and Digital Marketing Salaries
A Web Developer and Digital Marketing's salary isn't a fixed number. It's shaped by several important factors.
Below, we'll explore how your years of experience, geographic location, education
and company size
can directly affect your earning potential.
How Experience Level Affects Web Developer and Digital Marketing Salaries?
Experience is a primary driver of a Web Developer and Digital Marketing's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:
Entry-Level (less than 1 year): $67,350
Early Career (1-2 years): $82,877
Mid-Level (2-4 years): $96,735
Senior-Level (5-8 years): $111,590
Expert (over 8 years): $148,504
Levels
Salary
Curriculu... Level Web Developer and Digital Marketing
$67,350
Web Devel... Level Web Developer and Digital Marketing
$82,877
Curriculu... Level Web Developer and Digital Marketing
$96,735
Curriculu... Level Web Developer and Digital Marketing
$111,590
Curriculu... Level Web Developer and Digital Marketing
How Do Web Developer and Digital Marketing Salaries Vary from State to State?
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Web Developer and Digital Marketings. For example, consider the average annual salaries in these key locations:
District of Columbia: $92,342.
California: $91,991.
Massachusetts: $90,765.
District of Columbia$92,342
California$91,991
Massachusetts$90,765
Washington$90,432
New Jersey$90,398
Alaska$90,282
Connecticut$89,131
New York$88,664
Hawaii$87,171
Rhode Island$86,470
Maryland$85,995
Minnesota$85,344
Colorado$85,094
Illinois$85,011
Oregon$84,694
Delaware$84,460
New Hampshire$84,314
Virginia$83,985
Pennsylvania$83,026
Nevada$82,542
North Dakota$82,384
Michigan$82,133
Wisconsin$82,042
Vermont$81,858
Texas$81,349
Maine$81,316
Arizona$81,266
Ohio$81,208
Georgia$80,440
Indiana$80,057
Wyoming$79,982
Utah$79,865
Iowa$79,815
Kansas$79,415
Louisiana$79,298
North Carolina$79,256
Missouri$79,239
Florida$78,914
Montana$78,739
Nebraska$78,572
Kentucky$78,480
South Carolina$78,147
Tennessee$77,938
Idaho$77,855
New Mexico$77,246
Oklahoma$77,113
Alabama$76,621
South Dakota$75,795
Arkansas$75,345
West Virginia$75,103
Mississippi$74,377
Top Paying Cities for Web Developer and Digital Marketings
Salaries can also vary between different cities.
Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay.
Here are a few examples of average annual salaries in different U.S. cities:
San Jose: $105,194
San Francisco: $104,042
Oakland: $101,849
San Jose, CA$105,194
San Francisco, CA$104,042
Oakland, CA$101,849
New York, NY$96,027
Paramus, NJ$94,860
Queens Village, NY$94,855
Passaic, NJ$94,776
Bergenfield, NJ$94,769
Stamford, CT$94,585
Huntington, NY$94,551
Newark, NJ$93,935
Bridgeport, CT$93,759
Vallejo, CA$93,593
New Brunswick, NJ$93,559
Petaluma, CA$93,509
Middlesex, NJ$93,351
Somerset, NJ$93,292
Santa Cruz, CA$93,184
Boston, MA$92,675
Monterey, CA$92,383
Seattle, WA$92,192
Santa Rosa, CA$92,175
Los Angeles, CA$92,150
Juneau, AK$91,933
Washington, DC$91,841
Orange, CA$91,544
Santa Ana, CA$91,324
Long Beach, CA$91,241
Anaheim, CA$91,224
Anchorage, AK$91,182
Santa Maria, CA$90,932
Everett, WA$90,916
Danbury, CT$90,622
Bremerton, WA$90,507
Tacoma, WA$90,207
New Suffolk, NY$90,205
Sacramento, CA$90,182
Santa Barbara, CA$90,090
Trenton, NJ$89,998
San Diego, CA$89,998
Brockton, MA$89,906
Fairbanks, AK$89,702
Lompoc, CA$89,489
Lowell, MA$89,422
Ventura, CA$89,406
Nashua, NH$89,389
Stockton, CA$89,381
Modesto, CA$88,772
Poughkeepsie, NY$88,589
Olympia, WA$88,430
Kennewick, WA$88,430
New Haven, CT$88,397
Lawrence, MA$88,097
Hartford, CT$88,013
Riverside, CA$87,997
New Bedford, MA$87,913
Richland, WA$87,913
Bakersfield, CA$87,796
San Bernardino, CA$87,763
New Britain, CT$87,755
Atlantic City, NJ$87,755
New London, CT$87,721
Norwich, CT$87,696
Portsmouth, NH$87,680
Boulder, CO$87,503
Portland, OR$87,388
Worcester, MA$87,379
Minneapolis, MN$87,121
Philadelphia, PA$87,004
Honolulu, HI$86,729
Saint Paul, MN$86,689
Vineland, NJ$86,670
Providence, RI$86,429
Chicago, IL$86,187
Bellingham, WA$86,087
Springfield, MA$86,020
Baltimore, MD$85,995
Chico, CA$85,786
Pittsfield, MA$85,561
Manchester, NH$85,403
Spokane, WA$85,036
Denver, CO$85,027
Albany, NY$84,635
Troy, NY$84,602
Nassau, NY$84,513
Schenectady, NY$84,427
Wilmington, DE$84,360
Burlington, VT$84,243
Salem, OR$84,210
Portland, ME$83,952
Yakima, WA$83,868
Rochester, MN$83,610
Reno, NV$83,568
Fresno, CA$83,568
Milwaukee, WI$83,493
Detroit, MI$83,409
Ann Arbor, MI$83,395
Allentown, PA$83,384
Colorado Springs, CO$83,243
Syracuse, NY$83,201
Carson City, NV$83,201
Houston, TX$83,084
Eugene, OR$83,042
Gary, IN$82,942
Springfield, OR$82,876
Bismarck, ND$82,859
Galveston, TX$82,801
Medford, OR$82,676
Fort Collins, CO$82,642
Concord, NH$82,600
Austin, TX$82,575
Mesa, AZ$82,400
Reading, PA$82,392
Phoenix, AZ$82,384
Dallas, TX$82,359
Saint Cloud, MN$82,279
Madison, WI$82,167
Utica, NY$81,942
Rochester, NY$81,808
Des Moines, IA$81,800
Raleigh, NC$81,791
Atlanta, GA$81,666
Battle Creek, MI$81,641
Salt Lake City, UT$81,616
Lancaster, PA$81,491
Harrisburg, PA$81,374
Kansas City, MO$81,291
Champaign, IL$81,274
Kansas City, KS$81,274
Fort Worth, TX$81,266
Columbus, OH$81,252
Boca Raton, FL$81,233
Pittsburgh, PA$81,199
Richmond, VA$81,166
Indianapolis, IN$81,149
Cleveland, OH$81,141
Las Vegas, NV$81,041
Cincinnati, OH$81,041
Petersburg, VA$80,916
Huntsville, AL$80,791
Lansing, MI$80,735
Lebanon, PA$80,724
Pueblo, CO$80,716
Appleton, WI$80,691
Buffalo, NY$80,657
Dayton, OH$80,632
Racine, WI$80,616
Charlotte, NC$80,607
Saint Louis, MO$80,582
York, PA$80,532
Elkhart, IN$80,532
Gastonia, NC$80,516
Billings, MT$80,496
Beaumont, TX$80,474
Lorain, OH$80,457
Benton Harbor, MI$80,440
Toledo, OH$80,424
Binghamton, NY$80,382
Rock Hill, SC$80,374
Rockford, IL$80,332
Springfield, IL$80,299
Elyria, OH$80,290
Fargo, ND$80,290
Flagstaff, AZ$80,232
Fort Lauderdale, FL$80,182
Duluth, MN$80,132
Miami, FL$80,132
Cheyenne, WY$80,073
Grand Forks, ND$80,073
Bangor, ME$79,890
Cedar Rapids, IA$79,798
Durham, NC$79,763
Louisville, KY$79,756
Grand Rapids, MI$79,740
Hialeah, FL$79,731
Casper, WY$79,615
Scranton, PA$79,515
New Orleans, LA$79,490
Virginia Beach, VA$79,481
Akron, OH$79,440
Peoria, IL$79,331
Sarasota, FL$79,314
Nashville, TN$79,256
Omaha, NE$79,256
Green Bay, WI$79,256
Baton Rouge, LA$79,214
Charleston, SC$79,198
Jamestown, NY$79,156
Davenport, IA$79,156
Tucson, AZ$79,114
Saint Petersburg, FL$79,064
Tampa, FL$79,048
Evansville, IN$78,998
Port Arthur, TX$78,998
Bradenton, FL$78,964
Santa Fe, NM$78,814
Orlando, FL$78,664
Clearwater, FL$78,639
Canton, OH$78,464
La Crosse, WI$78,464
Albuquerque, NM$78,414
Newport News, VA$78,405
High Point, NC$78,380
Ogden, UT$78,347
Corpus Christi, TX$78,280
Norfolk, VA$78,230
Laramie, WY$78,230
Rock Island, IL$78,180
Saginaw, MI$78,164
Jacksonville, FL$78,155
Salisbury, NC$78,138
Boise, ID$78,122
Moline, IL$78,080
Fort Myers, FL$78,055
Memphis, TN$78,038
Tulsa, OK$77,997
Waterloo, IA$77,947
Spartanburg, SC$77,863
Lincoln, NE$77,822
Fort Wayne, IN$77,805
Provo, UT$77,797
Cedar Falls, IA$77,696
San Antonio, TX$77,663
Greensboro, NC$77,630
South Bend, IN$77,621
Savannah, GA$77,530
Muskegon, MI$77,496
Birmingham, AL$77,488
Winston Salem, NC$77,447
Lake Charles, LA$77,246
Anderson, IN$77,229
Lexington, KY$77,204
Augusta, GA$77,179
Greenville, SC$77,179
Lima, OH$77,113
Wichita, KS$77,104
Tuscaloosa, AL$77,104
Columbia, SC$77,029
Springfield, OH$77,013
Asheville, NC$76,879
Bloomington, IN$76,821
Knoxville, TN$76,521
Shreveport, LA$76,512
Wilmington, NC$76,404
Roanoke, VA$76,404
Topeka, KS$76,254
Frankfort, KY$76,244
Oklahoma City, OK$76,187
Chillicothe, OH$76,154
Longview, TX$76,145
Melbourne, FL$76,137
Sioux Falls, SD$76,003
Mobile, AL$75,995
Terre Haute, IN$75,962
Altoona, PA$75,912
Amarillo, TX$75,853
Killeen, TX$75,828
Fayetteville, AR$75,762
Chattanooga, TN$75,737
Sioux City, IA$75,661
Idaho Falls, ID$75,645
Lynchburg, VA$75,578
Gainesville, FL$75,470
Portsmouth, OH$75,428
Little Rock, AR$75,411
Lafayette, LA$75,378
Youngstown, OH$75,378
Daytona Beach, FL$75,328
Clarksville, TN$75,320
Pensacola, FL$75,311
Temple, TX$75,305
Hopkinsville, KY$75,061
Erie, PA$75,044
Florence, SC$75,011
Charleston, WV$74,878
Great Falls, MT$74,836
Macon, GA$74,719
Tallahassee, FL$74,711
Fayetteville, NC$74,694
Waco, TX$74,677
Helena, MT$74,619
Pine Bluff, AR$74,587
Vincennes, IN$74,486
Lubbock, TX$74,452
Alamogordo, NM$74,402
Twin Falls, ID$74,327
Rapid City, SD$74,302
Jackson, MS$74,152
Huntington, WV$74,146
Greenville, MS$74,144
Parkersburg, WV$74,059
Montgomery, AL$74,043
Wichita Falls, TX$73,960
Springfield, MO$73,960
Biloxi, MS$73,918
Monroe, LA$73,835
Johnstown, PA$73,777
Sumter, SC$73,743
Columbus, GA$73,735
Pascagoula, MS$73,576
Abilene, TX$73,576
Kingsport, TN$73,360
Albany, GA$73,360
Gulfport, MS$73,335
Alexandria, LA$73,059
Fort Smith, AR$72,851
El Paso, TX$72,626
Las Cruces, NM$72,250
Harlingen, TX$72,039
Pocatello, ID$72,025
Florence, AL$71,917
Brownsville, TX$71,900
Mcallen, TX$71,725
Dothan, AL$71,608
Columbus, MS$71,113
Altus, OK$70,724
Lawton, OK$70,566
Pierre, SD$70,265
What Skills Can Increase a Web Developer and Digital Marketing's Salary?
Demanded Skills for the Role:
Presentation (Mentioned in 20% Job Postings): Presentation conveys information from a speaker to an audience. Presentations are typically demonstrations, introduction, lecture, or speech meant to inform, persuade, inspire, motivate, build goodwill, or present a new idea/product.
Sales Process (Mentioned in 2.36% Job Postings): Designing and implementing repeatable steps that a salesperson takes to move a prospect from an early-stage lead to a closed customer.
Child Development (Mentioned in 1.86% Job Postings): Child development refers to the sequence of physical, language, thought and emotional changes that occur in a child from birth to the beginning of adulthood.
Mastering certain specialized skills can lead to a significant increase in pay.
Here are examples of skills and the potential impact they can have on a Web Developer and Digital Marketing's salary.
Sales Process: Can increase your salary by up to 19%.
Sales Presentation: Can increase your salary by up to 19%.
Product Management: Can increase your salary by up to 8%.
Web Developer and Digital Marketing Salary by Industry: Top Paying Sectors
For Web Developer and Digital Marketing roles, the industry you choose can affect earning potential
by as much as 47% (the gap between the highest and lowest paying industries).
Data shows that the Financial Services and Internet
sectors offer the strongest compensation, at 20% above the average.
In contrast, Web Developer and Digital Marketing positions in Transportation or Edu., Gov't. & Nonprofit typically offer lower base pay,
as these industries often view Web Developer and Digital Marketing as a support function rather than a direct revenue driver.
The top paying industries for a Web Developer and Digital Marketing
Industry Sector
Average Annual Salary
Average Hourly Rate
Pay vs.Avg
Financial Services
$100,081
$48.0
20%
Internet
$98,413
$47.0
18%
Energy & Utilities
$95,911
$46.0
15%
Healthcare
$91,741
$44.0
10%
Aerospace & Defense
$90,907
$44.0
9%
How Education impacts a Web Developer and Digital Marketing's Salary?
Your level of education can impact your salary potential.
While many Web Developer and Digital Marketings enter the field with a Bachelor's Degree degree,
higher education can lead to more specialized and higher-paying roles.
According to our 100% employer-reported salary data,
the median salary for a Web Developer and Digital Marketing with a Bachelor's Degree is between
$78,419
and $82,731).
Web Developer and Digital Marketing Salaries by Degree Level
$83,600
$82,900
$82,200
$81,400
$80,700
$79,900
$79,200
$78,500
No Diploma
High School
Associates
Bachelors
Masters
Doctorate
Typical Education for Web Developer and Digital Marketing
Degree Level
% of user with this level of education
No Diploma
0.5%
High School
5.6%
Associates
3.2%
Bachelors
29.7%
Masters
54.7%
Doctorate
6.3%
Typical Education for Web Developer and Digital Marketing
Web Developer and Digital Marketing Salary: Hourly Rate, Weekly Pay, and Monthly Pay
Understanding how a Web Developer and Digital Marketing's annual salary breaks down can help with budgeting.
Below, you can see the average hourly rate, weekly pay, and monthly pay for this role.
Use the buttons to switch between different pay periods.
Hourly
Monthly
Weekly
Yearly
Table View
Last Updated on September 01, 2026
$72,949
Average$83,401/year
$90,525
$6,079
Average$6,950/month
$7,544
$1,403
Average$1,604/week
$1,741
$35
Average$40/hour
$44
Annual Salary
Monthly Pay
Weekly Pay
Hourly Wage
75th Percentile
$90,525
$7,544
$1,741
$44
Average
$83,401
$6,950
$1,604
$40
25th Percentile
$72,949
$6,079
$1,403
$35
Salaries of Jobs related to Web Developer and Digital Marketing
Web Applications Developer IV$139,780
Web Applications Developer - Team Lead$139,780
Web Applications Developer III$113,907
remote web developer$93,690
Web Applications Developer II$91,348
Web Developer$90,844
Digital Marketing Developer$75,448
Digital Developer$74,919
Web Content Developer$71,011
Digital Web Designer$70,658
Web Applications Developer I$70,064
Salary Trends for Web Developer and Digital Marketing
Salaries for a Web Developer and Digital Marketing can change over time,
reflecting shifts in market demand and the overall economy.
The median salary decreased from $69,358 in 2023
to around $69,224 in 2025,
reflecting changes in demand, location, experience, and the wider economy.
For a detailed analysis of Web Developer and Digital Marketing salary trends,
.
Average Annual Salary of Web Developer and Digital Marketing Over Time
$???
$69,358
$69,415
$69,224
$???
$???
2022
2023
2024
2025
2026
2027
Year
Average Annual Salary
2022
View More
2023
$69,358
2024
$69,415
2025
$69,224
2026
View More
2027
View More
Most common benefits for Web Developer and Digital Marketing
Social Security
401 (k)
Disability
Healthcare
Pension
Time Off (days)
Common company salaries for Web Developer and Digital Marketing
Here are companies hiring for Web Developer and Digital Marketing and their salaries, click below for more details.
C$128,509/per year
C R Bard IncBiotechnologythe United States
H$124,697/per year
Henry Schein CanadaBiotechnologythe United States
N$123,899/per year
Nordex IncBiotechnologythe United States
N$120,416/per year
Nipro CorpBiotechnologythe United States
E$115,870/per year
EnovisBiotechnologythe United States
A$114,553/per year
Advanced Research Projects Agency - EnergyBiotechnologythe United States
M$112,110/per year
MiniMed IncBiotechnologythe United States
L$111,500/per year
Labcorp Drug DevelopmentBiotechnologythe United States
L$110,229/per year
Life Technologies CorpBiotechnologythe United States
Z$106,224/per year
Zimmer BiometBiotechnologythe United States
P$103,077/per year
Promontory TherapeuticsBiotechnologythe United States
S$102,181/per year
Steris PLCBiotechnologythe United States
G$97,274/per year
Gavin Conferences Pty LtdBiotechnologythe United States
E$94,764/per year
Endeavor BioMedicinesBiotechnologythe United States
R$94,402/per year
Replay Holdings LLCBiotechnologythe United States
P$94,235/per year
Pleno IncBiotechnologythe United States
S$93,666/per year
Simulaids IncBiotechnologythe United States
N$88,880/per year
NOIRLab/CASBiotechnologythe United States
O$86,468/per year
Onward TechnologyBiotechnologythe United States
L$84,895/per year
LED Medical Diagnostics IncBiotechnologythe United States
E$84,682/per year
Eyeco LtdBiotechnologythe United States
P$84,523/per year
PaerosolBiotechnologythe United States
I$83,525/per year
IONIQ Sciences IncBiotechnologythe United States
S$82,815/per year
Stateside PPEBiotechnologythe United States
D$82,041/per year
Digi BioBiotechnologythe United States
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FAQ about Web Developer and Digital Marketing
1. What industry pays the highest salary for Web Developer and Digital Marketing?
The Financial Services industry offers the highest average compensation for Web Developer and Digital Marketing roles,
with salaries approximately 20% above the market median.
Where Does Our Salary Data Come From?
Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.
