Does Apple Pay take 30%?

Atticus Thomas February 14, 2025
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By Matthew Fontaine February 18, 2025

Apple's commission structure, often referred to as the 'Apple Tax,' typically involves a 30% fee on transactions conducted through iOS applications. However, this fee does not apply universally to all types of transactions. Certain categories of apps, particularly those that facilitate the sale of physical goods, food, or tangible services, are exempt from this commission. This means that businesses operating in these sectors can process payments without incurring the 30% fee, allowing them to retain a larger portion of their revenue. This exemption is significant for developers and businesses, as it encourages a diverse range of services and products to be offered on the platform, ultimately benefiting consumers by providing more options. Therefore, while the 30% commission is a common aspect of transactions on the App Store, it is important to recognize that not all transactions are subject to this fee.

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