Sample Job Description for Strategic Advertising Manager
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Strategic Advertising Manager Job Overview
Strategic Advertising Manager Job Description Sample
Manages the implementation of the strategy, plans, and tactics required to create advertising concepts and campaigns that deliver results and meet organizational and stakeholder objectives.
JOB LEVEL
M02
EDUCATION/DEGREE
Bachelor's Degree
REPORTS TO
Director
Salary Range
BASE 50%
$128,690
TOTAL 50%
$143,690
Job Responsibilities for Strategic Advertising Manager
Controls the budget, expenditures, resource allocation, and project timelines for all advertising campaigns. Identifies media channels and directs the placement of all advertisements and the development of promotional materials. Ensures consistent and effective branding and messaging in all forms of advertisements. Deploys metrics and data analytics processes to measure campaign effectiveness and assess return on investment. Maintains awareness of industry and competitive intelligence and recommends innovative and new advertising methods and initiatives.
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|---|---|---|
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Strategic Advertising Manager Skills & Proficiency Level
| Skills | Proficiency Level |
|---|---|
| Products And Services | Level 3 |
| Budgeting | Level 4 |
| Customer Relationship Management | Level 4 |
