Sample Job Description for Advertising Executive

Job Description Management

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Advertising Executive Job Overview

Advertising Executive Job Description Sample

Develops the vision, strategy, plans, and tactics required to create advertising concepts and campaigns that deliver results and meet organizational objectives.

JOB LEVEL
M06
EDUCATION/DEGREE
Bachelor's Degree
REPORTS TO
Top Management
Salary Range
BASE 50%
$282,900
TOTAL 50%
$368,500
Job Responsibilities for Advertising Executive

Oversees the creation and implementation of all advertising campaigns. Identifies media channels and directs the placement of all advertisements and the development of promotional materials. Measures campaign effectiveness and return on investment using sales and profit data analysis. Innovates new advertising methods and initiatives using advertising industry experience and competitive intelligence.

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Job Title Job Description
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4 Retail Stock/Inventory Clerk The Retail Stock/Inventory Clerk is not responsible for any selling. Main duties include stocking, straightening, and taking inventory of merchandise and returns. Being a Retail Stock/Inventory Clerk typically reports to a supervisor or manager. May require a high school diploma or its equivalent. In addition, Retail Stock/Inventory Clerk hourly salary annualized based on a 2,080 hour work year. Being a Retail Stock/Inventory Clerk no experience necessary. Possesses a moderate understanding of general aspects of the job. Works under the close direction of senior personnel in the functional area.
5 Manager of Advertising and Brand The Manager of Advertising and Brand works with internal groups (ex. Responsible for the development and implementation of the company's advertising strategy through various advertising media. Being a Manager of Advertising and Brand initiates and manages discussions and sales with sponsors and agencies. Sales, Marketing, Product Managers) to develop strategic advertising plan to produce effective promotional material and monitors campaign results. In addition, Manager of Advertising and Brand is responsible for managing the company imaging/branding in all marketing materials including logos, collateral, and media kits. Typically requires a bachelor's degree. Typically reports to a head of a unit/department. The Manager of Advertising and Brand manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Extensive knowledge of department processes. Working as a Manager of Advertising and Brand typically requires 5 years experience in the related area as an individual contributor. 1 to 3 years supervisory experience may be required.

Advertising Executive Skills & Proficiency Level

Skills Proficiency Level
Products And Services Level 3
Budgeting Level 5
Customer Relationship Management Level 5