New Product Development Research/Planning Manager Salary in the United States

How much does a New Product Development Research/Planning Manager make in the United States?

As of August 01, 2026, the average salary for a New Product Development Research/Planning Manager in the United States is $114,100 per year, which breaks down to an hourly rate of $55.

However, a New Product Development Research/Planning Manager's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $135,115
  • Majority Range (25th-75th percentile): $103,200 to $125,100
  • Entry-Level (10th percentile): $93,276
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View as table View as graph 25% $103,200 10% $93,276 90% $135,115 75% $125,100 $114,100 50%(Median) Didn’t find job title? Click

New Product Development Research/Planning Manager Salaries by Percentile

Annual
Salary
Monthly
Pay
Weekly
Pay
Hourly
Wage
75th Percentile $125,100 $10,425 $2,406 $60
Average $114,100 $9,508 $2,194 $55
25th Percentile $103,200 $8,600 $1,985 $50
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Key Factors That Influence New Product Development Research/Planning Manager Salaries

A New Product Development Research/Planning Manager's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, education, and company size can directly affect your earning potential.

How Experience Level Affects New Product Development Research/Planning Manager Salaries?

Experience is a primary driver of a New Product Development Research/Planning Manager's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Entry-Level (less than 1 year): $110,033
  • Early Career (1-2 years): $110,521
  • Mid-Level (2-4 years): $112,148
  • Senior-Level (5-8 years): $115,249
  • Expert (over 8 years): $118,204
Levels Salary
Entry Level New Product Development Research/Planning Manager$110,033
Intermediate Level New Product Development Research/Planning Manager$110,521
Senior Level New Product Development Research/Planning Manager$112,148
Specialist Level New Product Development Research/Planning Manager$115,249
Expert Level New Product Development Research/Planning Manager$118,204
$110,033 0 yr
$110,521 < 2 yrs
$112,148 2-4 yrs
$115,249 5-8 yrs
$118,204 > 8 yrs
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What Am I Worth?

Top Paying Cities for New Product Development Research/Planning Managers

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $143,900
  • San Francisco: $142,300
  • Oakland: $139,300

What Skills Can Increase a New Product Development Research/Planning Manager's Salary?

Demanded Skills for the Role:

  • Analysis (Mentioned in 7.22% Job Postings): Analysis is the process of considering something carefully or using statistical methods in order to understand it or explain it.
  • API (Mentioned in 1.9% Job Postings): An application programming interface is a way for two or more computer programs to communicate with each other. It is a type of software interface, offering a service to other pieces of software.
  • Product Marketing (Mentioned in 1.42% Job Postings): Product marketing is a process of promoting and selling a product to a customer. Also product marketing is defined as being the intermediary function between product development and increasing brand awareness. For example, product management deals with the basics of product development within a firm, whereas product marketing deals with marketing the product to prospects, customers, and others. Product marketing, as a job function within a firm, also differs from other marketing jobs such as social media marketing, marketing communications ("marcom"), online marketing, advertising, marketing strategy, and public relations, although product marketers may use channels such as online for outbound marketing for their product. A product market is something that is referred to when pitching a new product to the general public. Product market definition focuses on a narrow statement: the product type, customer needs (functional needs), customer type, and geographic area.
See More Skills
Skills Demand Percentage
Analysis 7.22%
API 1.9%
Product Marketing 1.42%
What skills can make your compensation higher?
Mastering certain specialized skills can lead to a significant increase in pay. Here are examples of skills and the potential impact they can have on a New Product Development Research/Planning Manager's salary.
  • User Stories: Can increase your salary by up to 13%.
  • Product Management: Can increase your salary by up to 11%.
  • Computer Science: Can increase your salary by up to 10%.
Skill Salary Salary % Increase
User Stories
$128,933
13%
Product Management
$126,651
11%
Computer Science
$125,510
10%
Scrum
$125,510
10%
Product Strategy
$125,510
10%
Product Marketing
$124,369
9%
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New Product Development Research/Planning Manager Salary by Company Size: Startups vs. Enterprise

New Product Development Research/Planning Manager salary potential scales significantly with company size. Data shows that Enterprise companies (5,000+ employees) pay the highest average salary at around $127,728. While startup companies pay approximate $108,055.

New Product Development Research/Planning Manager Salary by Company Size

Company Size Employees Average Salary
Startup1~50$108,055
Growth Stage51~500$114,281
Established501~5000$123,344
Enterprise5000+$127,728

New Product Development Research/Planning Manager Salary by Industry: Top Paying Sectors

For New Product Development Research/Planning Manager roles, the industry you choose can affect earning potential by as much as 50% (the gap between the highest and lowest paying industries). Data shows that the Biotechnology and Energy & Utilities sectors offer the strongest compensation, at 25% above the average. In contrast, New Product Development Research/Planning Manager positions in Edu., Gov't. & Nonprofit or Hospitality & Leisure typically offer lower base pay, as these industries often view New Product Development Research/Planning Manager as a support function rather than a direct revenue driver.

The top paying industries for a New Product Development Research/Planning Manager

Industry Sector Average Annual Salary Average Hourly Rate Pay vs.Avg
Biotechnology$142,625$69.025%
Energy & Utilities$136,920$66.020%
Insurance$131,215$63.015%
Financial Services$125,510$60.010%
Internet$125,510$60.010%

How Education impacts a New Product Development Research/Planning Manager's Salary?

Your level of education can impact your salary potential. While many New Product Development Research/Planning Managers enter the field with a Associate's Degree degree, higher education can lead to more specialized and higher-paying roles.

According to our 100% employer-reported salary data, the median salary for a New Product Development Research/Planning Manager with a Associate's Degree is between $120,363 and $132,622).

New Product Development Research/Planning Manager Salaries by Degree Level

Typical Education for New Product Development Research/Planning Manager
Degree Level % of user with this level of education
No Diploma 0.3%
High School 4.6%
Associates 4.9%
Bachelors 44.9%
Masters 40.7%
Doctorate 4.5%
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New Product Development Research/Planning Manager Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a New Product Development Research/Planning Manager's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on August 01, 2026

Salary Trends for New Product Development Research/Planning Manager

Salaries for a New Product Development Research/Planning Manager can change over time, reflecting shifts in market demand and the overall economy. The median salary decreased from $93,147 in 2023 to around $93,076 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of New Product Development Research/Planning Manager salary trends, .

Average Annual Salary of New Product Development Research/Planning Manager Over Time

2022
$???
2023
$93,147
2024
$93,628
2025
$93,076
2026
$???
2027
$???
Year Average Annual Salary
2022
View More
2023 $93,147
2024 $93,628
2025 $93,076
2026
View More
2027
View More

Most common benefits for New Product Development Research/Planning Manager

Social Security
401(k)
Disability
Healthcare
Pension
Time Off (days)
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Common company salaries for New Product Development Research/Planning Manager

Here are companies hiring for New Product Development Research/Planning Manager and their salaries, click below for more details.

Find Your Next New Product Development Research/Planning Manager Job

Ready to take the next step in your career? Browse thousands of current New Product Development Research/Planning Manager job openings on our job board. Use the search bar below to find your perfect match.

United States
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FAQ about New Product Development Research/Planning Manager

1. What industry pays the highest salary for New Product Development Research/Planning Manager?

The Biotechnology industry offers the highest average compensation for New Product Development Research/Planning Manager roles, with salaries approximately 25% above the market median.

2. Are product managers in demand in USA?

Product managers are indeed in demand in the USA, with a projected growth of 10% from 2018 to 2028. This role is highly valued, reflected in the salary range for New Product Development Research/Planning Managers, which spans from $110,400 to $153,100, with a median salary of $132,500. It's consistently ranked among the top jobs in America.

3. What is the starting salary of a Product Manager?

The starting salary for a New Product Development Research/Planning Manager is approximately $110,400. As they gain experience, the median salary rises to around $132,500, with the potential to reach a maximum of $153,100. This reflects the growth opportunities within the role as one advances to higher positions.

4. Who earns more, a project manager or a product manager?

The salary data for a New Product Development Research/Planning Manager indicates a range from $110,400 to $153,100, with a midpoint of $132,500. In comparison, project managers also earn around $15,00,000 in India. Therefore, both roles have similar earning potential, but specific salaries can vary based on experience and location.

5. Where do product managers get paid the most?

Product managers can earn competitive salaries in various cities across the United States. For instance, in Seattle, WA, the average salary is around $139,311, while Austin, TX offers approximately $138,369. New York, NY follows with $136,013, and Washington, DC provides about $127,962. Overall, salaries for New Product Development Research/Planning Managers range from $110,400 to $153,100.

6. How much should I be making as a Product Manager?

As a New Product Development Research/Planning Manager, you can expect a salary range between $110,400 and $153,100 per year. The midpoint salary is approximately $132,500. These figures reflect the typical compensation for this role, providing a clear benchmark for your earnings potential in the industry.

7. Is Product Manager a stressful job?

The role of a New Product Development Research/Planning Manager can indeed be stressful. With responsibilities that often demand high levels of focus and decision-making, the job can be taxing. Additionally, the salary range for this position typically falls between $110,400 and $153,100, reflecting the level of expertise and commitment required.

Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

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