New Product/Brand Manager Salary in the United States

How much does a New Product/Brand Manager make in the United States? The average New Product/Brand Manager salary in the United States is $107,740 as of August 27, 2019, but the range typically falls between $97,120 and $119,690. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.  View the Cost of Living in Major Cities

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Recently searched related titles: Assistant Category Manager

Salary estimation for New Product/Brand Manager at companies like : CAFEPRESS INC, HEALTHWAREHOUSE.COM INC, LIQUIDITY SERVICES INC

Jobs with a similar salary range to New Product/Brand Manager : Senior Category Manager, Senior Manager, Category Management, Associate Director Category

Job Description

The New Product/Brand Manager leads a team that provides category insights and proposals by analyzing marketing and customer data and monitoring relevant market conditions. Develops the overall strategy for a product category and researches new product options in the category to drive sales and achieve targets. Being a New Product/Brand Manager provides effective promotional materials. Works closely with sales team to determine optimal pricing through analysis of sales trends, competitors, buying habits and planograms of products to promote sales opportunities. In addition, New Product/Brand Manager may develop special arrangements with vendors to enhance product promotions. Requires a bachelor's degree of marketing. Typically reports to a head of a unit/department. The New Product/Brand Manager typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. Working as a New Product/Brand Manager typically requires 3+ years of managerial experience. (Copyright 2019 Salary.com)

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Understand the total compensation opportunity for a New Product/Brand Manager, base salary plus other pay elements

Average Base Salary

Core compensation

 
 
 
97120
119690
107740

Average Total Cash Compensation

Includes base and annual incentives

 
 
 
102920
134710
118190
These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of New Product/Brand Manager in the United States. The base salary for New Product/Brand Manager ranges from $97,120 to $119,690 with the average base salary of $107,740. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $102,920 to $134,710 with the average total cash compensation of $118,190.
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97120
119690

 

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