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Social Media Data Analytics Manager Salary in the United States

How much does a Social Media Data Analytics Manager make in the United States?

As of January 01, 2026, the average salary for a Social Media Data Analytics Manager in the United States is $116,270 per year, which breaks down to an hourly rate of $56.

However, a Social Media Data Analytics Manager's salary can vary significantly. Here’s a look at the typical salary range:

  • Top Earners (90th percentile): $139,119
  • Majority Range (25th-75th percentile): $103,620 to $128,230
  • Entry-Level (10th percentile): $92,103
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View as table View as graph 25% $103,620 10% $92,103 90% $139,119 75% $128,230 $116,270 50%(Median) Didn’t find job title? Click

Social Media Data Analytics Manager Salaries by Percentile

Annual
Salary
Monthly
Pay
Weekly
Pay
Hourly
Wage
75th Percentile $128,230 $10,686 $2,466 $62
Average $116,270 $9,689 $2,236 $56
25th Percentile $103,620 $8,635 $1,993 $50
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Key Factors That Influence Social Media Data Analytics Manager Salaries

A Social Media Data Analytics Manager's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.

How Experience Level Affects Social Media Data Analytics Manager Salaries?

Experience is a primary driver of a Social Media Data Analytics Manager's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Social Media Marketing Channel Analyst III (4-7 years): $91,174
  • Social Media Analytics Professional IV (7+ years): $113,050
  • Social Analytics Insights Supervisor (7+ years): $100,367
  • Social Media Data Analytics Manager (7+ years): $116,263
  • Social Analytics Insights Senior Manager (7+ years): $149,403
Job Role Years of Experience Average Salary
Social Media Marketing Channel Analyst III4-7 years$91,174
Social Media Analytics Professional IV7+ years$113,050
Social Analytics Insights Supervisor7+ years$100,367
Social Media Data Analytics Manager7+ years$116,263
Social Analytics Insights Senior Manager7+ years$149,403
$91,174 Social Me...
$113,050 Social Me...
$100,367 Social An...
$116,263 Social Me...
$149,403 Social An...
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What Am I Worth?

How Do Social Media Data Analytics Manager Salaries Vary from State to State?

Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Social Media Data Analytics Managers. For example, consider the average annual salaries in these key locations:

  • District of Columbia: $128,730.
  • California: $128,240.
  • Massachusetts: $126,530.

Top Paying Cities for Social Media Data Analytics Managers

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $146,650
  • San Francisco: $145,210
  • Oakland: $141,990

Social Media Data Analytics Manager Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a Social Media Data Analytics Manager's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

Last Updated on January 01, 2026

Social Media Data Analytics Manager Salary Growth & Career Path

Promotions are the fastest way to increase your earnings. As a Social Media Data Analytics Manager, you have the following paths for advancement. The table below compares the salary raises for common next-step roles. By comparing these figures, you can choose the career path that best meets your financial goals.

Social Media Data Analytics Manager Salary Growth and Career Path
Next Step Role Estimate Salary Projected Raise
Social Analytics Insights Senior Manager $149,500 29%
Brand Engagement Strategy Senior Manager $150,000 29%
Social Media Content and Marketing Strategy Senior Manager $151,100 30%

Salary Trends for Social Media Data Analytics Manager

Salaries for a Social Media Data Analytics Manager can change over time, reflecting shifts in market demand and the overall economy. The median salary decreased from $115,247 in 2023 to around $114,340 in 2025, reflecting changes in demand, location, experience, and the wider economy. For a detailed analysis of Social Media Data Analytics Manager salary trends, .

Average Annual Salary of Social Media Data Analytics Manager Over Time

2022
$???
2023
$115,247
2024
$115,370
2025
$114,340
2026
$???
2027
$???
Year Average Annual Salary
2022
View More
2023 $115,247
2024 $115,370
2025 $114,340
2026
View More
2027
View More

Most common benefits for Social Media Data Analytics Manager

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401(k)
Disability
Healthcare
Pension
Time Off (days)
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FAQ about Social Media Data Analytics Manager

1. Is analytics manager a good career?

Analytics manager is a promising career choice, especially as data sources and applications expand. With a salary range from $118,790 to $151,490, including a mid-salary of $134,790, the financial prospects are strong. As businesses increasingly rely on data-driven decisions, the demand for skilled analytics managers is likely to grow.

2. Can data analyst make 7 figures?

While many data analysts earn six figures, reaching a seven-figure salary is rare. For instance, a Social Media Data Analytics Manager has a salary range from $118,790 to $151,490, with a mid-salary of $134,790. Specialized roles and extensive experience may lead to higher earnings, but seven figures typically requires exceptional circumstances or leadership positions.

3. Is it worth paying for Social Media Manager?

Investing in a Social Media Data Analytics Manager can be worthwhile, especially considering the salary range of $118,790 to $151,490. Their expertise can help you reach a targeted audience, improve your online presence, and achieve measurable financial results quickly. Effective management can significantly enhance engagement and conversion rates through optimized landing pages.

4. What is a social media manager's salary?

The salary for a Social Media Data Analytics Manager ranges from $118,790 to $151,490, with a median salary of $134,790. This reflects the growing demand for professionals who can analyze social media data to drive strategic decisions. Salaries may vary based on experience, location, and company size.

5. What is a social media manager's salary?

The salary for a Social Media Data Analytics Manager ranges from $118,790 to $151,490, with a median salary of $134,790. This reflects the growing demand for professionals who can analyze social media data to drive strategic decisions. Salaries may vary based on experience, location, and the specific responsibilities of the role.

6. What is the highest salary of an analytics manager?

The highest salary for a Social Media Data Analytics Manager is $151,490, with a minimum salary of $118,790 and a midpoint of $134,790. This reflects the competitive nature of analytics roles in the industry, highlighting the value placed on data-driven decision-making.

Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

With the most extensive online, real-time compensation data available, Salary.com helps you pinpoint your exact pay target.

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