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Media Planning Senior Manager Salaries in Canada

• What is the average Media Planning Senior Manager salary in Canada?
  How much does a Media Planning Senior Manager in Canada make? The median annual Media Planning Senior Manager salary in Canada is C$172,181, as of July 27, 2026, with a range usually between C$146,834-C$191,859 not including bonus and benefit information and other factors that impact base pay. However, the salary for someone with the title Media Planning Senior Manager may vary depending on a number of factors including industry, company size, location, years of experience and level of education. Our team of Certified Compensation Professionals has analyzed survey data collected from thousands of HR departments at companies of all sizes and industries to present this range of annual salaries for people with the job title Media Planning Senior Manager in Canada.

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• About this chart
  This chart describes the expected percentage of people who perform the job of Media Planning Senior Manager in , that make less than that salary. For example 50% of the people who perform the job of Media Planning Senior Manager in are expected to make less than the median.
  Source: HR Reported data as of July 27, 2026

• Job Description for Media Planning Senior Manager
  Oversees and manages the team responsible for the planning, execution, and optimization of media plans across multiple media channels. Coordinates the client's overall marketing strategy, tactics, message, and objectives. Uses analytics to design innovative strategies to ensure the client's marketing campaigns are accurate, data-driven, and reach the target audience. Oversees campaign tactics and execution to monitor spending, manage budgets, and control pacing, optimization, and timelines for all types of media campaigns. Requires a bachelor's degree. Typically reports to a director. Typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. Typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. View full job description

• Similar Job titles to Media Planning Senior Manager
  • Demand Planning Senior Manager
  • Facilities Planning Senior Manager
  • Financial Planning and Analysis Senior Manager
  • Logistics Planning Senior Manager
  • Logistics Planning Senior Supervisor
  • Media Planning Analyst II
  • Media Planning Analyst III
  • Media Planning Analyst IV

• Level of Education
  • Media Planning Senior Manager Salaries with No Diploma
  • Media Planning Senior Manager Salaries with a High School Diploma or Technical Certificate
  • Media Planning Senior Manager Salaries with an Associate's Degree
  • Media Planning Senior Manager Salaries with a Bachelor's Degree
  • Media Planning Senior Manager Salaries with a Master's Degree or MBA
  • Media Planning Senior Manager Salaries with a JD, MD, PhD or Equivalent

• Industries that include Media Planning Senior Manager
  • Aerospace & Defense ,
  • Biotechnology ,
  • Business Services ,
  • Chemicals ,
  • Construction ,
  • Edu., Gov't. & Nonprofit ,
  • Energy & Utilities ,
  • Financial Services ,
  • Healthcare ,
  • Hospitality & Leisure ,
  • Insurance ,
  • Internet ,
  • Media ,
  • MFG Durable ,
  • MFG Nondurable ,
  • Pharmaceuticals ,
  • Retail & Wholesale ,
  • Software & Networking ,
  • Telecom ,
  • Transportation

• Categories that include Media Planning Senior Manager
  • Internet and New Media
  • Advertising
  • IT - All
  • Marketing
  • Media - Broadcast
  • Media - Print
  • Sales

• Media Planning Senior Manager Salaries by Province in Canada
  • Alberta
  • British Columbia
  • Manitoba
  • New Brunswick
  • Newfoundland and Labrador
  • Nova Scotia
  • Northwest Territories
  • Nunavut
  • Ontario
  • Prince Edward Island
  • Quebec
  • Saskatchewan
  • Yukon

• Internet and New Media Jobs by Salary Range
  • <$30K
  • $30K–$50K
  • $50K–$80K
  • $80K–$100K
  • >$100K