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As of August 01, 2026, the average salary for a Liquor Merchandiser in California is $64,558 per year, which breaks down to an hourly rate of $31.
However, a Liquor Merchandiser's salary can vary significantly. Here’s a look at the typical salary range:
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Liquor Merchandiser Salaries by Percentile
| Annual Salary |
Monthly Pay |
Weekly Pay |
Hourly Wage |
|
| 75th Percentile | $68,614 | $5,718 | $1,320 | $33 |
| Average | $64,558 | $5,380 | $1,242 | $31 |
| 25th Percentile | $57,562 | $4,797 | $1,107 | $28 |
Specs Family Partners Ltd - LEWISVILLE, TX
Specs Family Partners Ltd - COLLEGE STATION, TX
SAS Retail Services - CHICOPEE, MA
SAS Retail Services - SPRINGFIELD, MA
A Liquor Merchandiser's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.
Experience is a primary driver of a Liquor Merchandiser's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here’s how the average salary grows at different career stages:
| Levels | Salary |
|---|---|
| Liquor Me... Level Liquor Merchandiser | $66,016 |
| Merchandi... Level Liquor Merchandiser | $97,549 |
| Merchandi... Level Liquor Merchandiser | $99,732 |
| Merchandi... Level Liquor Merchandiser | $136,757 |
| Merchandi... Level Liquor Merchandiser | $180,017 |
What Am I Worth?
Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Liquor Merchandisers. For example, consider the average annual salaries in these key locations:
Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:
For Liquor Merchandiser roles, the industry you choose can affect earning potential by as much as 80% (the gap between the highest and lowest paying industries). Data shows that the MFG Durable and Construction sectors offer the strongest compensation, at 40% above the average. In contrast, Liquor Merchandiser positions in MFG Nondurable or Edu., Gov't. & Nonprofit typically offer lower base pay, as these industries often view Liquor Merchandiser as a support function rather than a direct revenue driver.
| Industry Sector | Average Annual Salary | Average Hourly Rate | Pay vs.Avg |
|---|---|---|---|
| MFG Durable | $90,382 | $43.0 | 40% |
| Construction | $83,926 | $40.0 | 30% |
| Internet | $80,698 | $39.0 | 25% |
| Aerospace & Defense | $77,470 | $37.0 | 20% |
| Hospitality & Leisure | $74,242 | $36.0 | 15% |
Understanding how a Liquor Merchandiser's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.
| Annual Salary | Monthly Pay | Weekly Pay | Hourly Wage | |
|---|---|---|---|---|
| 75th Percentile | $68,614 | $5,718 | $1,320 | $33 |
| Average | $64,558 | $5,380 | $1,242 | $31 |
| 25th Percentile | $57,562 | $4,797 | $1,107 | $28 |
Ready to take the next step in your career? Browse thousands of current Liquor Merchandiser job openings on our job board. Use the search bar below to find your perfect match.
SAS Retail Services
CONCORD, NH
SAS Retail Services | CONCORD, NH
SAS Retail Services is seeking a Merchandiser to support in-store execution for major retailers in the Retail Operations department. In this hands-on role,... more
8 Days Ago
SAS Retail Services
COLONIE, NY
SAS Retail Services | COLONIE, NY
As a Merchandiser with SAS Retail Services in Retail Operations, you’ll execute in-store merchandising projects for major retailers and CPG brands. You wil... more
8 Days Ago
Southern Glazer's Wine&Spirits
LIHUE, HI
Southern Glazer's Wine&Spirits | LIHUE, HI
Southern Glazer’s Wine & Spirits seeks a Merchandiser to support Sales & Business Development in Beverage & Food Operations. This field-based role builds p... more
9 Days Ago
Southern Glazer's Wine&Spirits
KAHULUI, HI
Southern Glazer's Wine&Spirits | KAHULUI, HI
Southern Glazer’s Wine & Spirits seeks a Merchandiser to support Sales & Business Development in Beverage & Food Operations. This field-based role builds p... more
9 Days Ago
SAS Retail Services
DANBURY, CT
SAS Retail Services | DANBURY, CT
SAS Retail Services is seeking a Merchandiser to support Retail Operations for major retailers and CPG brands. In this field-based role, you’ll implement p... more
11 Days Ago
SAS Retail Services
MARLBORO, VT
SAS Retail Services | MARLBORO, VT
SAS Retail Services is seeking a Merchandiser to support retail operations for major retailers and brands. In this field-based role, you’ll execute planogr... more
13 Days Ago
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