As of August 01, 2026, the average annual salary for Web Analyst in the US is $86,827, equivalent to $42 per hour, $1,670 weekly, or $7,236 monthly. These figures, sourced from Salary.com’s real-time job posting scans, highlight competitive earning potential for Web Analyst in cities like San Jose, Santa Clara, and San Francisco.

Annually Salaries for Web Analyst in the US vary widely, spanning from $70,056 to $115,023. Most professionals fall between the 25th percentile ($78,049) and 75th percentile ($101,586), while top earners (90th percentile) make $115,023 per year. This $23,537 pay gap underscores opportunities for salary growth through certifications, specialized skills like Leadership or Azure, or targeting high-paying regions like District of Columbia or California.

Location and experience significantly influence earnings. For example, District of Columbia Web Analyst often earn 10.7% above national averages due to demand from Fortune 58 companies and industry startups. Professionals are advised to focus on high-growth sectors like to offset market challenges.

Based on HR-reported data: a national average with a geographic differential
Web Analyst Salaries by Percentile
Percentile Salary Location Last Updated
10th Percentile Web Analyst Salary $70,056 US August 01, 2026
25th Percentile Web Analyst Salary $78,049 US August 01, 2026
50th Percentile Web Analyst Salary $86,827 US August 01, 2026
75th Percentile Web Analyst Salary $101,586 US August 01, 2026
90th Percentile Web Analyst Salary $115,023 US August 01, 2026
25% $78,049 10% $70,056 90% $115,023 75% $101,586 $86,827 50%(Median) Didn’t find job title? Click
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Web Analyst

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Career Path for this job

  1. This Job:

    Web Analyst

    2 - 4 years experience
    Bachelor's Degree

  2. Up a level:

    Web Administrator II

    4 - 7 years experience
    Bachelor's Degree

Understand the total compensation opportunity for a Web Analyst, base salary plus other pay elements

Average Base Salary

Core compensation

 
 
 
78049
101586
86827

Average Total Cash Compensation

Includes base and annual incentives

 
 
 
86668
114241
100331
These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Web Analyst in the United States. The base salary for Web Analyst ranges from $78,049 to $101,586 with the average base salary of $86,827. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $86,668 to $114,241 with the average total cash compensation of $100,331.

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78049
101586

 

Skills associated with Web Analyst: Google Analytics, Insights

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