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Written by Salary.com Staff
July 11, 2025
As the modern workforce becomes increasingly distributed, the rise of remote work has challenged traditional compensation models, leading many to reconsider how they set up pay for similar roles in different locations. This shift has led companies to explore location based compensation and location agnostic pay to maintain structured pay, competitiveness, and align with their compensation philosophy.
According to the U.S. Bureau of Labor Statistics remote wage employment in the U.S. rose steadily before surging in 2020 due to COVID-19, with remote workers consistently earning more than on-site workers. From 2010 to 2021, their wages grew 4.4% faster within occupations, and by 2021, their weekly hours matched those of office-based peers.
This complete guide explores what location pay is, why it matters, and how companies can use it to align their compensation strategy with regional realities.
Location based pay is a compensation model which adjusts salaries according to geographic factors like the cost of living, local labor laws, and regional market data. Considering these elements allows companies to adjust salaries and make compensation decisions that maintain market competitiveness while ensuring compliance with legal standards in each employee's work location.
The National Bureau of Economic Research (NBER) found that adjusting pay based on location enables companies to stay productive by aligning wages with regional living costs and labor market conditions. This study underscores the importance of adapting compensation strategies to different economic factors to promote equitable and customized pay structures.
Real-time competitive intelligence is essential for location-based compensation strategies, enabling companies to tailor pay in response to rapidly changing regional market conditions.
Here are some factors to consider for location pay:
Cost of living and cost of labor
A survey indicates that over fifty percent of companies modify geographic pay differentials according to labor costs in particular metropolitan regions. The U.S. Office of Personnel Management (OPM) employs locality pay adjustments to address variations in prevailing non-federal wages across specified geographic regions, therefore maintaining equitable and competitive salary.
Private-sector wage comparability
Locality adjustments ensure that federal employees' salaries align with private-sector compensation in the corresponding region. The U.S. Postal Service Office of Inspector General (USPS OIG) asserts that in the absence of these modifications, government employees in high-cost areas frequently get inadequate compensation, so obstructing recruiting and retention initiatives.
Place effects and worker sorting
The U.S. Bureau of Labour Statistics (BLS) indicates that regional wage disparities stem from both local productivity benefits, referred to as place effects, and worker sorting, wherein highly skilled individuals are inclined to relocate to cities offering better salaries. These converging factors result in significant disparities in compensation, even among individuals in similar professions or the same job.
Human capital and occupational structure
The BLS observes that areas with a better educated or highly trained labor force typically command higher salaries. The local prevalence of industries can elevate the average salary due to increasing demand for specialized skills. This variation emphasizes the necessity to develop a compensation strategy that correlates with the availability of talent and the concentration of industry in a specific region.
Companies need real-time competitive intelligence to evaluate critical location-based compensation factors such as cost of living, local talent supply, and regional wage trends. By leveraging continuous insights from tools, employers can make data-driven decisions that ensure pay remains equitable, competitive, and aligned with regional market conditions.
Like any compensation approach, location-based pay has its strengths and drawbacks. Below are key pros and cons to consider when evaluating this model for your team.
Pros
Equitable Location Pay
By factoring in the employee's work location, companies can offer more equity across similar roles. Employees in high-cost regions like San Francisco may receive living adjustments that reflect regional expenses, making compensation feel distributed and more tailored.
Competitive Local Hiring
Tying salaries to geographic pay differential allows employers to remain aligned with local market competitiveness, increasing their ability to attract and retain employees in both urban and rural markets.
Legal Compliance
A location-based model helps businesses ensure alignment with local labor laws and maintain compliance across regions and countries, especially when operating in different jurisdictions or different currencies.
Cost Optimization
A regionally aligned compensation strategy allows organizations to better manage labor costs and allocate resources more efficiently across different locations. This is especially useful as the company decides how to scale operations globally.
Cons
Pay Gaps in Same Roles
Employees working in the same position may receive different salaries based solely on location, which could lead to dissatisfaction, especially if responsibilities and performance are identical.
Complex Global Management
Managing salary bands and compensation decisions across a global team introduces complexity. Employers must continually stay up to date on economic shifts, market data, and regulatory changes around the world.
Culture Challenges
A strong focus on location-based differences may clash with a company culture that values transparency and equality, potentially creating rifts between remote employees and those based at headquarters.
Talent Loss Risk
When remote employees realize they might earn more in location agnostic pay models, they may seek out more companies that offer uniform compensation, regardless of work location, potentially impacting a company's future workforce strategy.
What is the purpose of locality pay?
Locality pay is designed to align employee wages with the cost of living and economic conditions tied to their official work location. According to the U.S. Office of Personnel Management (OPM), these adjustments help close the pay gap between federal and non-federal employees in the same geographic area, supporting market competitiveness and fair compensation. As organizations expand across multiple locations and embrace remote work, location-based pay helps them make strategic, equitable compensation decisions that attract and retain employees.
Yes, particularly for roles under the federal General Schedule (GS) system, where locality pay is required by the Federal Employees Pay Comparability Act (FEPCA). These pay adjustments are based on geographic area and rely on labor-market data from the Bureau of Labor Statistics (BLS), not general cost-of-living indexes. This approach helps align federal pay with private sector wages for similar roles, supporting equity, closing wage gaps, and enhancing talent retention. It's important to explain how this aligns with both fairness and operational efficiency when communicating with employees.
Yes, locality pay is considered part of an employee’s base salary and is fully taxable under federal law. It is subject to the same withholdings as regular wages, including federal income tax, Social Security, and Medicare. The IRS requires it to be reported as part of gross earnings on W-2 forms for annual tax filing. While locality pay boosts overall compensation, employees should factor in its tax implications when budgeting or planning benefits.
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