How to Become a Market Research Supervisor
Step 1: Understand the job description and responsibilities of a Market Research Supervisor
What does a Market Research Supervisor do?
A Market Research Supervisor supervises activities in the market research department. Ensures appropriate use of analytic techniques to determine demand for products and services. Being a Market Research Supervisor interprets and predicts consumer trends, formulates research and development proposals, and monitors research projects. May require a bachelor's degree. Additionally, Market Research Supervisor typically reports to a manager. The Market Research Supervisor supervises a group of primarily para-professional level staffs. May also be a level above a supervisor within high volume administrative/production environments. Makes day-to-day decisions within or for a group/small department. Has some authority for personnel actions. To be a Market Research Supervisor typically requires 3-5 years experience in the related area as an individual contributor. Thorough knowledge of functional area and department processes.
Instead of blindly developing products, goods, or services, most companies heavily research how those products will fit into the marketplace, and what factors can improve their impact.
To spearhead these efforts, market research supervisors provide guidance and analytical problem-solving skills to research teams.
Read on to learn how these professionals lead their researchers to dig through market data and provide marketing managers with crucial information that drives sales.
While market research supervisors have much in common with market research managers, their position is much more “hands on” with the research team.
The market research supervisor ensures that all team members are following research strategies accurately, and helps develop new research methods to increase effectiveness.
Step 2: Learn best tips to become a Market Research Supervisor
Best tips for those who want to become a Market Research Supervisor
Here are some tips to become a Market Research Supervisor.
Step 3: View best colleges and universities for Market Research Supervisor
Best colleges and universities for Market Research Supervisor
- Butler University
- Carroll College
- Cooper Union
- High Point University
- Princeton University
- Providence College
Step 4: Think about whether is it worth to be a Market Research Supervisor
Is being a Market Research Supervisor Worth it?
Conduct market research projects from design to analysis to final report independently.
You will be responsible for managing a team of Research Associates in the Research practice and it will provide you the opportunity to help institutional….
Reporting to the Production Manager, as a supervisor in succession you will learn and develop the following.
Manage key FTE/PTE (full-time/ part-time equivalent) research accounts by performing market research data gathering, analysis and report generation.
Instead of blindly developing products, goods, or services, most companies heavily research how those products will fit into the marketplace, and what factors can improve their impact.
Step 5: Prepare relevant skills for being a Market Research Supervisor
What skills do you need to be a Market Research Supervisor?
In order to drive yourself and your team to success, in a management position you need to have a broad base of skills. For success in this position, you effeciency with these skills is key: Competitor Analysis, Demand Forecasting, Market Analysis, Market Research. For this role, you will need to be adept in with: General Data Analysis Software. Although every company varies in their requirements, these competencies will help you in this role.
To spearhead these efforts, market research supervisors provide guidance and analytical problem-solving skills to research teams.
Most companies want their market research supervisors to have previous experience in other research positions before supervising.
This allows supervisors to gain an understanding of research methodology and team management.
Typically, research supervisors obtain between five and seven years of experience before moving up.
Proficient with Excel, PowerPoint, and SPSS/SAS and other related Data analysis software •Working experience with research methodologies of customer satisfaction.
Step 6: View average salary for Market Research Supervisor
How much does a Market Research Supervisor make?
The average salary range for a Market Research Supervisor is from $102,385 to $133,543. The salary will change depending on your location, job level, experience, education, and skills.
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Average salary for Market Research Supervisor jobs
Step 7: Find relevant Market Research Supervisor jobs, and apply.
Looking for Market Research Supervisor jobs?
Here are some Market Research Supervisor jobs in the United States.