Move With Us is on a mission to empower women to build stronger minds, bodies and habits along their personal health journey. Through our popular Move With Us App, we have created a movement that has transformed the lives of hundreds of thousands of women worldwide. And we're just getting warmed up!
A 12-month Maternity Contact (Full Time) role has opened up for a passionate and creative Content Coordinator to join our dynamic team. In this role, you will be responsible for building a strong online community through our social media platforms, in particular TikTok. You will develop and execute engaging social media content designed to create an interactive relationship between our community and the brand.
To succeed in this fast-paced role, you must have a deep love for content creation and thrive on execution. We are looking for a resourceful self-starter who can continuously monitor online trends and quickly adapt content to align with best practices. Additionally, you must be comfortable both in front and behind the camera, to create compelling content for our channels.
NB: Please note that due to the high volume of applicants, only successful candidates will be contacted. Thank you for your understanding.
Responsibilities
- Work with the Community and Social Media Coordinator and Brand Team Lead to craft effective strategies to grow organic social platforms, in particular TikTok, in both follower count and engagement metrics.
- Work with the Community and Social Media Coordinator to ensure all TikTok specific metrics are reported on and shared with the wider team.
- Work with the wider Digital Marketing Team to ensure content supports the overall marketing objectives.
- Create and edit effective content to educate and add value to the Move With Us audience and ensure it is consistent with our Brand Values.
- Attend photoshoots with a goal to capture and edit content for multiple platforms.
- Be confident and comfortable in front of the camera and create content for MWU owned channels.
- Work closely with our Community functions to ensure we take full advantage of all available user generated content.
- Continuous monitoring of online trends and algorithm changes to ensure content creation and edits follow “best in market” expectations.
- Be the voice of “Trending Content” for the business - ensuring we take advantage of all opportunities to drive awareness off the back of trending songs, memes, edit types etc.
- Strategise monthly content deliverables for Move With Us Coaches socials channels monthly.
- End-to-end management of the MWU Podcast (Chat With Us) including, external studio relationship, strategy, guests communications, reporting and potential advertising opportunities.
Essential Experience/Skills
- At least 2 years experience in a similar role.
- Demonstrated success creating content that has driven a notable increase in engagement, traffic, or conversions.
- Ability to make data-driven decisions to optimise content strategies, and experience pitching recommendations to leaders.
- Ability to plan TikTok content calendars and align content with wider marketing campaigns.
- Proven skills in creating compelling SEO-optimised copy for various platforms, in line with our brand guidelines.
- Analytical mindset with the capability to report on and analyse content performance to suggest improvements and achieve growth targets.
- Ability to capture and edit content that serves multiple platforms.
- Creative thinker with strong problem solving skills.
- Not afraid to get in front of the camera!
- The highest attention to detail.
- A passion for health, fitness, and overall wellness.
Highly Desirable Experience/Skills
- Bachelor’s Degree in Marketing, Communications, Business or related field.
- Experience working with platforms or tools like Later, Iconosquare or Capcut.
Benefits
- Be an integral part of a brand that is on a mission to empower women around the world through health and fitness.
- Modern open-plan office based in beautiful Burleigh Heads, Queensland.
- Hybrid working arrangements available on scheduled days.
- Enjoy perks like free coffee and snacks.
- Generous discounts to Move With Us and our sister brand, CSB.
- Free access to our fully-kitted on-site gym!
- Recognition program incentives.
Application Tips
For your application to be considered, it is recommended that the following documentation is attached with your application:
- Cover letter – Your cover letter should clearly indicate the position you are applying for and give a brief summary of your motivations for applying and your relevant skills and experience.
- Current Resume/CV – Your resume should include your contact details, work experience, educational background and professional development.
- Links to a portfolio of recent work that demonstrates your capabilities.
Please note that due to the high volume of applications, only those who successfully progress to the next stage will be contacted. Thank you for understanding.
Move With Us is a diverse and inclusive employer. Please let us know if you require any adjustments to the application process to enable you to apply. Head to www.movewithus.com for more information about Move With Us.