Social Media Strategist

• Content Planning and Scheduling: Planning and scheduling posts to maintain a consistent and engaging presence across social media channels.
• Developing Campaign Concepts: Creating innovative and effective marketing campaign ideas that resonate with the target audience.
• Content Creation Oversight: Guiding the creation of visuals, copy, videos, and other multimedia content that will be used across various platforms.
• Collaborating with Teams: Working closely with design, copywriting, and marketing teams to ensure cohesive campaign execution.
• Platform Strategy: Developing strategies tailored to each social media platform (e.g., Instagram, Facebook, Twitter, LinkedIn) to maximize engagement and reach.
• Trend Monitoring: Staying updated on social media trends, algorithm changes, and best practices to keep the brand’s strategy relevant.
• Analytics and Reporting: Tracking social media metrics like engagement, reach, impressions, and conversions, and using this data to refine strategies.
• Paid Social Campaigns: Managing and optimizing paid social media campaigns to drive specific business objectives such as brand awareness, lead generation, or sales.
• Hierarchy: Often works closely with senior management and has a significant influence on the overall creative direction of the company or its clients.
• Pitch Deck Development: Craft compelling pitch decks to attract and onboard new clients. Present strategic ideas and solutions that meet potential clients' needs and showcase the company's capabilities.

Job Type: Full-time

Experience:

• Creative Content creation: 1 year (Required)

Work Location: In person