Chief Executive Officer / Publisher

14W
Baltimore, MD Full Time
POSTED ON 2/28/2023 CLOSED ON 6/14/2023

What are the responsibilities and job description for the Chief Executive Officer / Publisher position at 14W?

Are you a direct marketing visionary? Do you have experience with both products and subscription models? Have you lead a team of 15 or more?

Then, we’d like to speak with you about becoming our next super star CEO.

Specifically, we are seeking a leader with direct marketing experience for the position of CEO in one of “Agora’s” most exciting growth areas. This is not a financial newsletter company. International Living is a publishing company that focuses on showing Americans how and where to retire overseas. It’s all about finding the perfect place...wide golden sand beaches...or maybe cobblestone streets lined with antique statues and hip coffee shops...(and yes, we also have investment and real estate solution sets for our best subscribers as well.)

If you want to make an impact, while also traveling and leading a world-wide team, this is the place to do it. Out of the many companies within “Agora,” IL is where we’re seeing some of the biggest most upside and growth potential. (Surprised? We’ll gladly show the model if you’re the type of person we’re looking for – see below for our exact requirements.)

But, leading IL is not a job for your run-of-the-mill digital marketing entrepreneur. Or someone who’s just burned out and looking for an easy gig. It’s for the leader who wants to go all-in and scale a business to its highest potential with passion, care, and a focus on the long term... and reap the financial rewards in doing so.

For your first year and half, you will work out of IL’s Ireland office. Relocation expenses and tax help will be provided for. Once we see results, the rest is open to discussion. See below for more details.

Responsibilities:

  • Maintaining a strong culture around high impact ideas, clear processes, and best-in-class content.
  • Leading the team in creating fascinating editorial, “irresistible” copy and breakthrough marketing ideas.
  • Managing organization and staffing needs based on an overall vision for the business.
  • Ensuring marketing and operational best practices, and leveraging our existing systems.
  • Learning new systems and technology you might not have worked with before
  • Ownership of company’s financial profile, including regular reporting to stakeholders of key metrics and activities within the business.

Qualifications:

  • This position requires an individual with an entrepreneurial spirit, and a deep understanding of what makes good writing, sales copy, marketing, and customer experience.
  • A leader and team-builder with a proven ability to mentor creatives.
  • 7 years of executive-level experience in a direct marketing, online publishing, or e-commerce business
  • 5 years of Profit and Loss responsibility for a company generating over $5m in annual revenue
  • 5 years of demonstrated direct-response marketing success (not brand advertising or agency work)
  • Preferred: 3 years in the Travel or leisure industry (Preferred).
  • Preferred: experience in a products business (digital or physical)
  • Preferred: Demonstrated writing experience either in sales copy or editorial.
  • You need to be comfortable learning systems you may not have used before.
  • You need to be laser focused on lifetime value and building long term relationships with your customers.

About International Living:

Over 35 years ago, a little newsletter sparked a big idea... You can live better, for less, overseas. Back then, “international living” was a radical idea. In many ways, it still is. After all, it must be difficult (in fact: not at all)... expensive (on the contrary you can live in luxury on $22 a day in some places)... dangerous (safer than many places in the US)... or lonely (actually retirees often report having more friends and closer relationships overseas than they ever did back home)... At International Living, we want Americans to know that there really is another option for them in retirement and it could even make them happier, healthier, freer (and even wealthier) than they ever thought possible. If you’d like your work to be not just about hawking another product but actually changing someone’s life...then come join us here at IL.

 

 

Salary : $5 - $22

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