What are the responsibilities and job description for the Public Relations Specialist position at 6 Pillars Marketing?
Job Description:
The Public Relations Specialist is an integral part of our team. To excel in this position, one should be able to combine strategy, creativity, and forward-thinking into effective writing, marketing, and advertising. Our clients are from various industries including, but not limited to, hospitality, food & beverage and commercial retail. We work closely with business owners, property managers and marketing directors to achieve client and firm goals.
Responsibilities:
- Draft press releases, pitches, case studies, marketing plans, media summaries, newsletters, website copy, memos, business articles, speeches and talking points, marketing materials, marketing reports, new business proposals, industry award nominations and other forms of PR and marketing communications, as needed.
- Establishes and maintains positive relationships with media contacts, key influencers, and digital communicators
- Pitch story ideas and content to various media outlets
- Track and analyze media coverage to inform clients of performance
- Measure PR program's impact through client reports
- Various tasks as assigned
Qualifications/Skill Requirements:
- Ability to develop and execute creative and strategic marketing programs
- High proficiency in many different writing styles (business, marketing, social media, public relations and ghostwriting)
- Strong attention to detail
- Able to multitask, effectively prioritize tasks and meet deadlines
Job Requirements:
- Must have reliable transportation to visit clients off-site
- Must be able to stand for an extended period
- Must be able to lift up to 25 lbs.
- Must be available to work nights and weekends as needed.
Experience/Educational Requirements:
- Bachelor’s Degree in Marketing, Communications, Public Relations, or Journalism (required)
- Three (3) years of marketing, communications, public relations or journalism-related experience (required)
Job Type: Full-time, Monday - Friday 8 AM - 5 PM
Pay Scale: $65,000 - $80,000
Job Type: Full-time
Pay: $65,000.00 - $80,000.00 per year
Benefits:
- Dental insurance
- Health insurance
- Paid time off
Schedule:
- 8 hour shift
- Monday to Friday
Ability to Relocate:
- Honolulu, HI 96814: Relocate before starting work (Required)
Work Location: In person
Salary : $65,000 - $80,000