Brand Manager- Pediatric Specialty Delivery - Columbus, OH

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 115,000 colleagues serve people in more than 160 countries.

Job Title

Brand Manager – Pediatric Specialty Delivery

About Abbott

Abbott is a global healthcare leader, creating breakthrough science to improve people’s health. We’re always looking towards the future, anticipating changes in medical science and technology.

Working at Abbott

At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You’ll also have access to:

• Career development with an international company where you can grow the career you dream of .

• Free medical coverage for employees* via the Health Investment Plan (HIP) PPO

• An excellent retirement savings plan with high employer contribution

• Tuition reimbursement, the Freedom 2 Save student debt program and FreeU education benefit - an affordable and convenient path to getting a bachelor’s degree.

• A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.

• A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.

The Opportunity

This position works out of our Columbus, OH location in the Nutrition Division.

The Brand Manager will be responsible for driving the Pediatric Specialty Nutrition (PSN) businesses to effectively achieve commercialization, profit margin and business plan objectives including P&L responsibility. Responsible for the development, management and execution of strategies to achieve the business plan, specifically focused on monthly financial analysis, supply and inventory management, quarterly business planning, market dynamics and trend analysis across channels and customers, Advertising Promotion & Gratis (AP&G) budget management, agency leadership, and project management.

What You’ll Work On

• Develop and provide strategic planning and commercial input to the development of the PSN portfolio. 

• Direct the long term strategy:  Oversee the identification of key segment business drivers, priorities, and growth opportunities.

• Participate in the development of business plans, identify areas of concern, and modify marketing programs to address changes in the marketplace.

• Responsible for managing marketing activity associated with the brand in the US

• Responsible for managing supply and inventory including SKU level monitoring & prioritization across the PSN portfolio

• Lead the strategic development and delivery of business financial and consumption monthly reports, analytics commentary, and channel KDIs/KPIs

• Lead cross functional team in business analysis, supply management, forecasting for the brand

• Analyze multiple external data points to identify risk / opportunities, and create contingency plans as needed

• Lead the collaboration with the Commercial Operations team.

• Lead competitive landscape assessments to drive recommendations for how to approach the businesses/ channels differently to drive sales, share, and margin.

• Identify future research needs to aid in plan/ long- range plan development.

• Measure performance of activations plans and proactively recommend action to continuously improve ROI.

• Manage budget monthly with direct input to forecast models and financial decisions

• Collaborate with internal and external stakeholders to achieve objectives.  These groups may include the Field Sales teams, Retail Sales Teams, Commercial Operations, Commercial Analytics, Logistics, Deployment, Supply Chain, Quality, Medical, Regulatory Affairs, Finance, Public Affairs, Legal, R&D, Sr. Leaders, Global Abbott Partners and external vendors or agencies.

ACCOUNTABILITY / SCOPE / BUDGET:

• Selected candidate will be accountable for developing and executing strategic and tactical objectives associated with driving Pediatric Specialty Nutrition sales and margin. Actions and decisions will affect attainment of financial goals and objectives.

Required Qualifications

• Bachelor's degree in Marketing, Business, or related field

• 3-5 years of brand management or marketing experience.  Preferred experience in healthcare or food and beverage industry

• 3+ years of demonstrated leadership of cross-functional teams

• Time and project management skills, including the ability to work on multiple projects at the same time

• Strong analytical skills and attention to detail

• An ability to think strategically and develop annual plans and financial commitments

• An understanding of trends and an ability to respond to changing customer needs

• Creativity and an ability to produce innovative and original ideas Intellectual curiosity

• The ability to manage and allocate budgets

• Written and verbal communication skills

• Experience with and an understanding of market research and data

• Sales experience a plus

Preferred Qualifications

• MBA strongly preferred.

Apply Now

* Participants who complete a short wellness assessment qualify for FREE coverage in our HIP PPO medical plan. Free coverage applies in the next calendar year.

Learn more about our health and wellness benefits, which provide the security to help you and your family live full lives:  www.abbottbenefits.com

Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.

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