What are the responsibilities and job description for the Content Marketing Coordinator position at Aceable?
ABOUT THIS POSITION
We are looking for a dynamic Content Marketing Coordinator to help tell stories about our driving education brands and products that are both compelling to our customer prospects and to search engines. If you're passionate about story-telling, work great collaboratively, seek creative solutions to unique problems and want to grow your content marketing & strategy skills this is a great opportunity.
WHAT YOU’LL DO
- Assist in executing day-to-day Content Marketing operations
- Execute a variety of digital initiatives including, but not limited to, content and website updates (spanning from content-only pages to product pages), and monitoring results
- Provide support with website changes, migrations, and compliance updates
- Regularly report on key metrics and KPIs decided on by the Content Marketing Manager and Sr Director
- Use SEO tools (Ahrefs, SemRush, BrightEdge) to perform keyword research to find content opportunities
- Track and edit/QA content for publishing
- Publish various forms of content (articles, ebooks, video etc) across different platforms (BrightEdge, Wordpress, Craft, etc.)
WHAT YOU’LL NEED
- Exceptional writing skills
- Strong attention to detail
- Organizational and time management skills
- Ability to work independently and problem-solve with basic/limited instruction
- This role is remote, ability to work in office available
BONUS POINTS
- Bachelor’s degree in Marketing, Communications, Journalism, etc.
- Experience copywriting, long-form writing, or editing
- Experience working in a Content Management System (CMS)
- Experience with web analytics applications such as Google Analytics
ABOUT ACEABLE
Aceable is a mobile education platform designed to create affordable, engaging, and convenient online courses available across mobile devices. Built by former teachers, NASA engineers, and those passionate about education, our team is obsessed with helping people reach their life goals and milestones through online certification.
After launching our first mobile app to provide accredited driver's ed courses, Aceable expanded into real estate education and most recently entered into healthcare education. Aceable serves hundreds of thousands of students per month, but we need your help to tackle our vision of serving millions of students per month!
Aceable has been awarded as one of the Best Places to Work in Austin for multiple years running by numerous entities, such as the Austin Business Journal, BuiltInAustin, and EqualOcean. We actively work to foster a creative, collaborative, and diverse culture whose overall mission is to impact as many student-lives as possible.
ABOUT THE MARKETING TEAM
The Aceable Marketing Team is a talented group of digital and performance marketers with expertise in search, revenue optimization, marketing analytics, and product marketing. We are data driven, collaborative, and love being a major contributor to the growth of Aceable. We live by our Aceable core values, and are a positive, humble, and supportive team.
ACEABLE PERKS
- Join one of Austin's Best Places to Work in 2023
- Competitive total rewards (base salary bonus/stock options, if applicable)
- 401k match
- Robust medical, dental, and vision benefits
- Generous paid time off programs 19 paid holidays per year
- Flexible work schedule
- Wellness programs
- Our own space on the top floor of a downtown Austin building with free parking
- Weekly lunch, a fully stocked fridge, and plentiful snacks
- Company events and activities (holiday events, happy hours, volunteering)
- #PursueGrowth Reimbursement ($600 per year for full-time employees)
- Free Roadside Assistance subscription
- Passionate teammates excited to help you succeed and learn
- NOTE: Our team is currently working in a hybrid work environment with flexibility to work in office or remote based on role/department
At Aceable we celebrate and support all differences. Aceable is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital, disability, and veteran status. Even if you don't think you meet every qualification listed, we'd love to review your application!
Aceable is able to hire in the following states: California, Colorado, Massachusetts, Mississippi, Nebraska, New Jersey, Texas, Utah, and Washington
Compensation: $47,250 - $78,750
Salary : $47,250 - $78,750