Assistant Director of Admissions Recruitment (PDF)

Adams State University
Alamosa, CO Full Time
POSTED ON 4/13/2024
Professional Administrative

Job Description

Position title: Assistant Director of Admissions Recruitment

Reports to: Director of Admissions

Department: Admissions

Position Number:
FTE: 1.0

Date: August 2022

Position Summary: Reports to the Director of Admissions, the Assistant Director of Admissions

Recruitment plays a key role in the Admissions team. The Assistant Director of Admissions Recruitment is

expected to plan, organize, and develop the admissions recruitment program maintaining a high level of

participation among campus; supervise recruiters; analyze and evaluate the current admissions recruitment

program and seek creative and innovative strategies to improve recruitment processes across all campus

delivery methods and student levels.

Specific Job Duties (Essential Functions and Responsibilities):

Oversee the day to day activities of admissions recruitment according to enrollment marketing and

recruiting plans to achieve enrollment goals

Analyze and track recruitment data to inform recruitment strategies in collaboration with the

Director of Admissions

Provide organizational leadership within the areas recruitment and territory management,

prospect communication, admission processing and new student conversion

Hire, train, organize/structure, motivate and evaluate recruiting staff including three admissions

counselors (one off-campus position), transfer student coordinator, welcome center coordinator,

student ambassadors and welcome center work study students

Serve as the admission liaison to the ASU Athletic Department, Academic Departments, Student

Services, faculty, and staff to implement a successful long-term relationship plan. Build strategic

partnerships with the faculty, members of the Athletic Department, and others both on and off

campus to facilitate institutional understanding that enrollment is a campus wide responsibility

Serve as a resource for academic departments’ recruitment initiatives

Collaborate, strategize, and coordinate with the Assistant Director of Graduate Studies and

Admissions Operations

Coordinates and promotes special events related to Adams State University and the admissions

process, including but not limited to counselor breakfasts/luncheons, application days, financial aid

nights, registration activities, student receptions, and campus visits.

Create new relationships and maintain communications with high school counselors, community

college advisors, college prep organizations and community organizations. Plan events for

counselors to visit ASU on campus.

Monitor, evaluate, and support the campus communication plan to prospective and admitted

students utilizing the CRM source

Manage and maintain the Office of Admissions online and social media presence, including the

admissions website, social media, and other online initiatives including the CRM and other

recruitment strategy partners.

Serve on selected university committees and represent ASU in related regional and national

organizations.

Reviews applications to determine admissions eligibility for low-index students.

Maintains telephone, email, digital and written communication with prospective students and their

parents.

Maintains communication with high school counselors, community college advisors, college-prep

organizations and community organizations.

Serves as an academic advisor for first-time students by advising students on degree options,

course selection, placement test interpretation, and other advising relatedissues.

Works with the Grizzly Testing and Learning Center to serve as a placement test administrator

and/or proctor for incoming students.

Provides informative and appropriate financial aid counseling regarding federal and state financial

aid, institutional and private scholarship opportunities and student financial services.

Other duties as assigned

Qualifications:
Bachelor’s degree in a related field required, master’s degree preferred in public administration,

student affairs, higher education administration or closely related field

Experience of responsible leadership and management experience in student recruitment or

related field preferably in the four-year public sector.

Knowledge of student financing, enrollment marketing, and recruiting concepts and best

practices, recruiting technologies, and vendor services

Ability to support a systematic marketing research program to support recruiting decisions

Proven record of increasing student recruitment and retention rates at an institution of

comparable size and complexity

Strong analytical skills including quantitative analysis that utilize data-driven enrollment

management techniques

Demonstrated experience in predictive modeling, demographics, and financial aid leveraging

strategies

Demonstrated experience in program assessment and strategic planning

Demonstrated excellent oral and written communication skills

Commitment to an organizational culture marked by trust, integrity, ethics, professionalism,

inclusiveness, and respect for diversity in all its forms

Ability to treat others with respect, civility, and courtesy and to work honestly, effectively, and

collegially with employees, students, and the community.

Salary and Benefits:
Salary range is $47,352-$53,850 annually plus benefits. Adams State University offers a competitive benefits

package.

Conditions of Employment:
This position is a full-time, 12-month exempt at-will administrative position with benefits.

Required Application Materials:
Letter of application, describing interest in and directly addressing qualifications of the position.

Current resume/vitae.

Names and contact information of three to five professional references.

Unofficial or official transcripts from all post-secondary education institutions attended (official

transcripts required upon hiring).

Please submit all application materials to:
Kara Pettit, Admissions Office

E-mail: kgpettit@adams.edu

Application Review:
Review of complete applications will begin 9/2/2022 as applications are received until the position is filled.

Disclosures:
Background check:
Adams State University is dedicated to providing a safe and secure environment for our faculty, staff,

students and visitors. To assist in achieving that goal, we conduct background checks on persons offered

positions at the university prior to employment as described in the background check policy. Adams State

University performs background checks as a condition of employment for prospective employees and

current employees seeking certain promotional opportunities. Offers of employment are contingent upon

completion of an acceptable background check. Applicants will be asked to provide personal data and

sign a release form before the background check is conducted. Applicants who fail to provide the data and

consent form will not be considered for employment or promotion. Background checks include review of

criminal and financial records and sex offender registry background. Credit and driving record

background may apply to certain positions.

Eligibility to work:
In compliance with the Immigration Control Act of 1986, candidates for positions must provide proof of

eligibility to work before an offer of employment can be made final.

Equal Opportunity/Affirmative Action employer:
Adams State University is an Equal Opportunity/Affirmative Action employer. Applications are sought

from all qualified persons regardless of race, color, sex, disability, and, as covered by law, veteran status.

In addition, University policies prohibit discrimination on the basis of religion, national origin, ancestry,

age, sexual orientation including transgender status and gender expression, marital status, and parental

status.

Inclusive Excellence:
The university is dedicated to fostering Inclusive Excellence, the recognition that the university’s success

depends upon valuing, engaging, and including the rich diversity of students, staff, faculty, and

administrators. Given the university’s mission and student body composition, the department is actively

seeking qualified applicants who have experiences, skills, and/or personal attributes that reflect

perspectives that can further broaden our students’ educational experience. We will give preference to

qualified applicants with experience in ethnically diverse settings, who possess varied language skills, or

who have a record of research that supports diverse communities, or a record of teaching a student

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