Assistant Manager, Culture Marketing

Area: Originals, Basketball, & Partnerships

Department: Culture Marketing

Direct Reporting Line: Director Culture Marketing

Indirect/secondary reporting line: NA

Subsidiary/country:

Location: Los Angeles, CA

GSMS Grade: P1

Number of Personnel Managed: NA

Cost Center/Budget and/or Revenue Responsibility: NA

Purpose & Overall Relevance:

Responsible for managing key logistics, project management, and adminstration for Culture Marketing Influencer relationships and product objectives. Provide day-to-day communication and support to both external and internal teams dedicated to the projects. Ensure effective communication flow between all internal parties and external counterparts.

Key Responsibilities:

• Assure a strategic, proactive approach to celebrities and influencers who add value to the brand and our consumers and consistently evolve and add to the list
• Attend entertainment events and industry meetings for networking, when relevant.
• Maintain current product knowledge and clear target market objectives
• Coordinate all administrative needs for internally/externally

• Support with product ordering and showroom management

• Support with product seeding and gifting inlcuding post execution phase (clipping and tracking)

• Troubleshoot and resolve day-to-day obstacles internally/externally
• Work with product teams on project timelines, materials sourcing, samples delivery and product forecasting
• Maintain production schedules, communicate timelines and ensure all teams follow
• Coordinate production dates/photoshoots and obtain all necessary approvals for images, digital mechanics and usage rights
• Provide marketing/PR support to launch collection and activate guerrilla marketing efforts
• Identify opportunities to connect Culture Marketing Partners to our brand through relevant global entertainment and sports activities.
• Field, evaluate and facilitate internal requests for appearances, support.
• Coordinate and provide support for retail launches per contract
• Work with Retail/Account Marketing to maximize product retail opportunities
• Assure that contract is being followed and invoices are process in a timely manner

Key Relationships:

• Product Marketing
• Brand Management
• Newsrooms
• Key City Activation team
• Sports Marketing
• CTC x-functional
• Finance
• Legal

Requested Knowledge, Skills and Abilities:

• Project management skills and an ability to work well in a team environment
• Ability to write reports, business correspondence and presentations
• Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
• Knowledge of the music/fashion/style/entertainment industry
• High level of proficiency in Word, Excel, PPT and Outlook.
• Ability to make sound business decisions.
• Exercise professionalism at all times
• Strong organizational, problem solving, time management and resolution skills.
• Unconventional business hours may be required. (evenings, weekends)

Requisite Education and Experience / Minimum Qualifications:

• Strong network in the local Entertainment & Influencer scene
• Four year college or university degree in Marketing, advertising or related field
• Minimum 3 years of experience in related field
• Equivalent combination of education and experience may be substituted for degree.

Physical Requirements:

While performing the duties of this job, the employee may frequently engage in extensive physical demands. The employee will frequently be required to sit, stand, bend, and walk; use hands to finger, handle, or feel; and reach with hands and arms. The employee may occasionally be required to climb or balance; stoop, kneel, or crouch. The employee must frequently lift and/or move up to 25 pounds and occasionally lift and/or move up to 50 pounds.